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OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Virtual Reality in Marketing: A Framework, Review, and Research Agenda
Mariano Alcañíz, José Enrique Bigné Alcañiz, Jaime Guixeres
Frontiers in Psychology (2019) Vol. 10
Open Access | Times Cited: 163

Showing 1-25 of 163 citing articles:

A Metaverse: Taxonomy, Components, Applications, and Open Challenges
Sangmin Park, Young‐Gab Kim
IEEE Access (2022) Vol. 10, pp. 4209-4251
Open Access | Times Cited: 1318
What is XR? Towards a Framework for Augmented and Virtual Reality
Philipp A. Rauschnabel, Reto Felix, Chris Hinsch, et al.
Computers in Human Behavior (2022) Vol. 133, pp. 107289-107289
Open Access | Times Cited: 496
Advertising in the Metaverse: Research Agenda
Jooyoung Kim
Journal of Interactive Advertising (2021) Vol. 21, Iss. 3, pp. 141-144
Open Access | Times Cited: 485
Virtual and augmented reality: Advancing research in consumer marketing
Michel Wedel, José Enrique Bigné Alcañiz, Jie Zhang
International Journal of Research in Marketing (2020) Vol. 37, Iss. 3, pp. 443-465
Closed Access | Times Cited: 375
Virtual reality consumer experience escapes: preparing for the metaverse
Dai‐In Danny Han, Yoy Bergs, Natasha Moorhouse
Virtual Reality (2022) Vol. 26, Iss. 4, pp. 1443-1458
Closed Access | Times Cited: 215
Virtual reality and tourism marketing: conceptualizing a framework on presence, emotion, and intention
Ryan Yung, Catheryn Khoo‐Lattimore, Leigh Ellen Potter
Current Issues in Tourism (2020) Vol. 24, Iss. 11, pp. 1505-1525
Closed Access | Times Cited: 191
Emotion Recognition in Immersive Virtual Reality: From Statistics to Affective Computing
Javier Marín‐Morales, Carmen Llinares, Jaime Guixeres, et al.
Sensors (2020) Vol. 20, Iss. 18, pp. 5163-5163
Open Access | Times Cited: 181
Eye Tracking in Virtual Reality: a Broad Review of Applications and Challenges
Isayas Berhe Adhanom, Paul R. MacNeilage, Eelke Folmer
Virtual Reality (2023) Vol. 27, Iss. 2, pp. 1481-1505
Open Access | Times Cited: 91
Travel Incheon as a Metaverse: Smart Tourism Cities Development Case in Korea
Taehyee Um, Hyunkyu Kim, Hyunji Kim, et al.
Information and Communication Technologies in Tourism (2022), pp. 226-231
Open Access | Times Cited: 74
Can you resist the virtual temptations? Unveiling impulsive buying in metaverse retail
Tri-Quan Dang, Garry Wei‐Han Tan, Eugene Cheng-Xi Aw, et al.
Asia Pacific Journal of Marketing and Logistics (2024) Vol. 36, Iss. 10, pp. 2259-2280
Closed Access | Times Cited: 20
Consumer behavior in immersive virtual reality retail environments: A systematic literature review using the stimuli‐organisms‐responses (S‐O‐r) model
Aysu Erensoy, Anuradha Mathrani, Alexander Schnack, et al.
Journal of Consumer Behaviour (2024) Vol. 23, Iss. 6, pp. 2781-2811
Open Access | Times Cited: 18
Virtual reality is so cool! How technology innovativeness shapes consumer responses to service preview modes
Vanja Bogicevic, Stephanie Q. Liu, Soobin Seo, et al.
International Journal of Hospitality Management (2020) Vol. 93, pp. 102806-102806
Closed Access | Times Cited: 93
Virtual products as an extension of my body: Exploring hedonic and utilitarian shopping value in a virtual reality retail environment
Ayman Alzayat, Seung Hwan Lee
Journal of Business Research (2021) Vol. 130, pp. 348-363
Closed Access | Times Cited: 88
The Gamification of Branded Content: A Meta-Analysis of Advergame Effects
Zeph M. C. van Berlo, Eva A. van Reijmersdal, Martin Eisend
Journal of Advertising (2021) Vol. 50, Iss. 2, pp. 179-196
Open Access | Times Cited: 60
Getting started with virtual reality for sensory and consumer science: Current practices and future perspectives
Qian Janice Wang, Francisco Barbosa Escobar, Patricia Alves Da Mota, et al.
Food Research International (2021) Vol. 145, pp. 110410-110410
Open Access | Times Cited: 59
The Influences of Virtual Reality Shopping Characteristics on Consumers’ Impulse Buying Behavior
Victor Chen, Quang-An Ha, Minh Tam Vu
International Journal of Human-Computer Interaction (2022) Vol. 39, Iss. 17, pp. 3473-3491
Closed Access | Times Cited: 58
Augmented Reality and Virtual Reality in Education: Public Perspectives, Sentiments, Attitudes, and Discourses
Γεώργιος Λαμπρόπουλος, Euclid Keramopoulos, Konstantinos Diamantaras, et al.
Education Sciences (2022) Vol. 12, Iss. 11, pp. 798-798
Open Access | Times Cited: 57
Consumer behavior in an augmented reality environment: Exploring the effects of flow via augmented realism and technology fluidity
Ye Chen, Carolyn A. Lin
Telematics and Informatics (2022) Vol. 71, pp. 101833-101833
Closed Access | Times Cited: 42
Embodiment, immersion, and enjoyment in virtual reality marketing experiences
Pierre‐Henry Leveau, E. Camus
Psychology and Marketing (2023) Vol. 40, Iss. 7, pp. 1329-1343
Open Access | Times Cited: 35
Taking modern psychiatry into the metaverse: Integrating augmented, virtual, and mixed reality technologies into psychiatric care
Tiffany J. Ford, Derrick Matthew Buchanan, Azeezat Azeez, et al.
Frontiers in Digital Health (2023) Vol. 5
Open Access | Times Cited: 34
Mixed reality in U.S. retail: A review: Analyzing the immersive shopping experiences, customer engagement, and potential economic implications
Prisca Ugomma Uwaoma, Emmanuel Osamuyimen Eboigbe, Nsisong Louis Eyo-Udo, et al.
World Journal of Advanced Research and Reviews (2023) Vol. 20, Iss. 3, pp. 966-981
Open Access | Times Cited: 33
Virtual reality in digital marketing: research agenda based on bibliometric reflection
Hafizah Omar Zaki, Dahlia Fernandez, Omkar Dastane, et al.
Marketing Intelligence & Planning (2023) Vol. 41, Iss. 4, pp. 505-524
Closed Access | Times Cited: 31
Consumers’ Experience and Satisfaction Using Augmented Reality Apps in E-Shopping: New Empirical Evidence
Mirela-Catrinel Voicu, Nicoleta Sîrghi, Daniela Maria-Magdalena Toth
Applied Sciences (2023) Vol. 13, Iss. 17, pp. 9596-9596
Open Access | Times Cited: 26
Cognitive load during planned and unplanned virtual shopping: Evidence from a neurophysiological perspective
Shobhit Kakaria, Farzad Saffari, Thomas Z. Ramsøy, et al.
International Journal of Information Management (2023) Vol. 72, pp. 102667-102667
Open Access | Times Cited: 25
Metaverse Key Requirements and Platforms Survey
Akbobek Abilkaiyrkyzy, Ahmed Elhagry, Fedwa Laamarti, et al.
IEEE Access (2023) Vol. 11, pp. 117765-117787
Open Access | Times Cited: 24
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