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OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Evaluating Empirical Research into Music in Advertising: A Congruity Perspective
Steve Oakes
Journal of Advertising Research (2007) Vol. 47, Iss. 1, pp. 38-50
Closed Access | Times Cited: 142

Showing 1-25 of 142 citing articles:

Restaurant Servicescape, Service Encounter, and Perceived Congruency on Customers' Emotions and Satisfaction
Ingrid Y. Lin, Anna S. Mattila
Journal of Hospitality Marketing & Management (2010) Vol. 19, Iss. 8, pp. 819-841
Open Access | Times Cited: 296
The impact of background music on adult listeners: A meta-analysis
Juliane Kämpfe, Peter Sedlmeier, Frank Renkewitz
Psychology of Music (2010) Vol. 39, Iss. 4, pp. 424-448
Closed Access | Times Cited: 242
Non-invasive alternating current stimulation improves vision in optic neuropathy
Bernhard A. Sabel, Anton Fedorov, Nicole Naue, et al.
Restorative Neurology and Neuroscience (2011) Vol. 29, Iss. 6, pp. 493-505
Open Access | Times Cited: 117
Music Congruity Effects on Product Memory, Perception, and Choice
Adrian C. North, Lorraine Sheridan, Charles S. Areni
Journal of Retailing (2015) Vol. 92, Iss. 1, pp. 83-95
Closed Access | Times Cited: 114
Artificial intelligence-driven music biometrics influencing customers’ retail buying behavior
Waymond Rodgers, Fannie Yeung, Christopher Odindo, et al.
Journal of Business Research (2021) Vol. 126, pp. 401-414
Open Access | Times Cited: 68
Virtual tourism atmospheres: The effects of pleasure, arousal, and dominance on the acceptance of virtual tourism
Li Cheng, Hsien-Long Huang
Journal of Hospitality and Tourism Management (2022) Vol. 53, pp. 143-152
Closed Access | Times Cited: 64
Music congruency in a service setting: The mediating role of emotional and cognitive responses
Nathalie Demoulin
Journal of Retailing and Consumer Services (2010) Vol. 18, Iss. 1, pp. 10-18
Closed Access | Times Cited: 109
How Soundtracks Shape What We See: Analyzing the Influence of Music on Visual Scenes Through Self-Assessment, Eye Tracking, and Pupillometry
Alessandro Ansani, Marco Marini, Francesca D’Errico, et al.
Frontiers in Psychology (2020) Vol. 11
Open Access | Times Cited: 63
Reviewing congruity effects in the service environment musicscape
Steve Oakes, Adrian C. North
International Journal of Service Industry Management (2008) Vol. 19, Iss. 1, pp. 63-82
Closed Access | Times Cited: 85
Attitude toward the advertising music: an overlooked potential pitfall in commercials
Lincoln G. Craton, Geoffrey P. Lantos
Journal of Consumer Marketing (2011) Vol. 28, Iss. 6, pp. 396-411
Closed Access | Times Cited: 63
How the sound frequency of background music influences consumers’ perceptions and decision making
Tsutomu Sunaga
Psychology and Marketing (2018) Vol. 35, Iss. 4, pp. 253-267
Open Access | Times Cited: 47
Effectiveness of radio spokesperson's gender, vocal pitch and accent and the use of music in radio advertising
Josefa D. Martín‐Santana, Clara Muela Molina, Eva Marina Reinares Lara, et al.
BRQ Business Research Quarterly (2014) Vol. 18, Iss. 3, pp. 143-160
Open Access | Times Cited: 43
Music in advertising and consumer identity
Morteza Abolhasani, Steve Oakes, Helen Oakes
Marketing Theory (2017) Vol. 17, Iss. 4, pp. 473-490
Open Access | Times Cited: 42
The influence of different levels of musical fit on the efficiency of audio-visual advertising
Ann-Kristin Herget, Priska Breves, Holger Schramm
Musicae Scientiae (2020) Vol. 26, Iss. 1, pp. 3-23
Closed Access | Times Cited: 34
I’ve heard that brand before: the role of music recognition on consumer choice
Manuel Anglada-Tort, Kerry Schofield, Tabitha Trahan, et al.
International Journal of Advertising (2022) Vol. 41, Iss. 8, pp. 1567-1587
Open Access | Times Cited: 19
Smooth Talking and Fast Music: Understanding the Importance of Voice and Music in Travel and Tourism Ads via Acoustic Analytics
Stuart J. Barnes
Journal of Travel Research (2023) Vol. 63, Iss. 5, pp. 1070-1085
Open Access | Times Cited: 11
Color saturation effect in hotel images: moderating roles of travel purpose and busy mindset
YooHee Hwang, Heewon Kim, Yuqiao Cheng, et al.
Journal of Travel & Tourism Marketing (2025) Vol. 42, Iss. 2, pp. 194-207
Closed Access
Relationship Between Visual Marketing Elements and Consumer Satisfaction
Ruiyang Tang, Xiaoyu Cui, Yuki Inoue
Platforms (2025) Vol. 3, Iss. 1, pp. 5-5
Open Access
Meaning in Music Framed: The Four ‘Eff’ Processes (Fit, Affiliation, Facilitation, and Fluency)
Emery Schubert, Anthony Chmiel
Behavioral Sciences (2025) Vol. 15, Iss. 4, pp. 546-546
Open Access
Advertising effects of songs' nostalgia and lyrics' relevance
Hsuan‐Yi Chou, Nai‐Hwa Lien
Asia Pacific Journal of Marketing and Logistics (2010) Vol. 22, Iss. 3, pp. 314-329
Closed Access | Times Cited: 47
Music to Your Brain: Background Music Changes Are Processed First, Reducing Ad Message Recall
Cynthia Fraser, J. Andrew Bradford
Psychology and Marketing (2012) Vol. 30, Iss. 1, pp. 62-75
Closed Access | Times Cited: 43
Advertising to the beat: An analysis of brand placements in hip-hop music videos
Janée N. Burkhalter, Corliss G. Thornton
Journal of Marketing Communications (2012) Vol. 20, Iss. 5, pp. 366-382
Closed Access | Times Cited: 41
Shedding light on the use of single and multisensory cues and their effect on consumer behaviours
Miralem Helmefalk, Adele Berndt
International Journal of Retail & Distribution Management (2018) Vol. 46, Iss. 11/12, pp. 1077-1091
Open Access | Times Cited: 37
Sonic branding in sport: A model for communicating brand identity through musical fit
Khalid Ballouli, Bob Heere
Sport Management Review (2014) Vol. 18, Iss. 3, pp. 321-330
Closed Access | Times Cited: 36
Music and Responses to Advertising: The Effects of Musical Characteristics, Likeability and Congruency
Jean-Philippe Galan
Recherche et Applications en Marketing (English Edition) (2009) Vol. 24, Iss. 4, pp. 3-22
Closed Access | Times Cited: 41
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