
OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!
If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.
Requested Article:
Revolutionizing marketing strategies: analyzing guerrilla marketing, brand image, and brand awareness impact on Gen Y purchasing decisions
Bilal Khalid
Management & Marketing (2024) Vol. 19, Iss. 3, pp. 382-401
Open Access | Times Cited: 1
Bilal Khalid
Management & Marketing (2024) Vol. 19, Iss. 3, pp. 382-401
Open Access | Times Cited: 1
Showing 1 citing articles:
Influence Of Guerrilla Marketing Practice on Financial Performance of Small And Medium Enterprises In Kenya.
Harrun Ochieng Onyango, Wilberforce Senelwa, Susan Naikuru
International Journal of Social Science and Humanities Research (IJSSHR) ISSN 2959-7056 (o) 2959-7048 (p) (2025) Vol. 3, Iss. 1, pp. 20-37
Closed Access
Harrun Ochieng Onyango, Wilberforce Senelwa, Susan Naikuru
International Journal of Social Science and Humanities Research (IJSSHR) ISSN 2959-7056 (o) 2959-7048 (p) (2025) Vol. 3, Iss. 1, pp. 20-37
Closed Access