
OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!
If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.
Requested Article:
Investigating the impact of viral message appeal and message credibility on consumer attitude toward the brand
Majid Esmaeilpour, Farshad Aram
Management & Marketing (2016) Vol. 11, Iss. 2, pp. 470-483
Open Access | Times Cited: 19
Majid Esmaeilpour, Farshad Aram
Management & Marketing (2016) Vol. 11, Iss. 2, pp. 470-483
Open Access | Times Cited: 19
Showing 19 citing articles:
Viral marketing: a systematic literature review and future research agenda
Divyaneet Kaur, Shiksha Kushwah, Satish Kumar
Marketing Intelligence & Planning (2025)
Closed Access
Divyaneet Kaur, Shiksha Kushwah, Satish Kumar
Marketing Intelligence & Planning (2025)
Closed Access
Fashion bloggers: communication tools for the fashion industry
Laura Esteban-Santos, Irene García Medina, Lindsey Carey, et al.
Journal of Fashion Marketing and Management (2018) Vol. 22, Iss. 3, pp. 420-437
Closed Access | Times Cited: 45
Laura Esteban-Santos, Irene García Medina, Lindsey Carey, et al.
Journal of Fashion Marketing and Management (2018) Vol. 22, Iss. 3, pp. 420-437
Closed Access | Times Cited: 45
A brand-new world: brand-endorsers-users fit on social media
María Teresa Borges Tiago, Flávio Tiago, José Verissímo, et al.
Academia Revista Latinoamericana de Administración (2019) Vol. 32, Iss. 4, pp. 472-486
Closed Access | Times Cited: 18
María Teresa Borges Tiago, Flávio Tiago, José Verissímo, et al.
Academia Revista Latinoamericana de Administración (2019) Vol. 32, Iss. 4, pp. 472-486
Closed Access | Times Cited: 18
An Examination of the Effects of Employee Words in Organizational Crisis: Public Forgiveness and Behavioral Intentions
Yeunjae Lee
International Journal of Business Communication (2019) Vol. 59, Iss. 4, pp. 598-620
Closed Access | Times Cited: 15
Yeunjae Lee
International Journal of Business Communication (2019) Vol. 59, Iss. 4, pp. 598-620
Closed Access | Times Cited: 15
Does Social Media Influencer Credibility Affect Attitudes and Engagement Behaviour? - Empirical Evidence
Nor Azri Sharizal Abu Bakar, Rosidah Musa, Mazzini Muda
The European Proceedings of Social & Behavioural Sciences (2024) Vol. 133, pp. Nor Azri Sharizal Abu-770
Open Access | Times Cited: 1
Nor Azri Sharizal Abu Bakar, Rosidah Musa, Mazzini Muda
The European Proceedings of Social & Behavioural Sciences (2024) Vol. 133, pp. Nor Azri Sharizal Abu-770
Open Access | Times Cited: 1
VIRAL MARKETING MESSAGE, CONSUMERS’ ATTITUDE TOWARDS VIRAL MARKETING, COMPETITIVENESS ABILITY, AND BUSINESS PERFORMANCE
Trixie Nova Bella Tandijaya, Hatane Samuel
Jurnal Manajemen Pemasaran (2021) Vol. 15, Iss. 2, pp. 83-96
Open Access | Times Cited: 4
Trixie Nova Bella Tandijaya, Hatane Samuel
Jurnal Manajemen Pemasaran (2021) Vol. 15, Iss. 2, pp. 83-96
Open Access | Times Cited: 4
Exploring the Strategic Use of TikTok for Clinical Trial Recruitment: How audiences’ Prior Short-Form Video Usage Influences Persuasive Effects
Namyeon Lee, Yoorim Hong, Sisi Hu, et al.
Journal of Health Communication (2024) Vol. 29, Iss. 4, pp. 294-306
Closed Access
Namyeon Lee, Yoorim Hong, Sisi Hu, et al.
Journal of Health Communication (2024) Vol. 29, Iss. 4, pp. 294-306
Closed Access
Pengaruh User Generated Content terhadap Niat Pembelian oleh Konsumen Melalui Channel GadgetIn
Yoga Adi Wijaya, Erlita Ridanasti
Reslaj Religion Education Social Laa Roiba Journal (2024) Vol. 6, Iss. 8
Open Access
Yoga Adi Wijaya, Erlita Ridanasti
Reslaj Religion Education Social Laa Roiba Journal (2024) Vol. 6, Iss. 8
Open Access
Investigating the role of business marketing techniques in sales process
Nino Adamashvili, Mariantonietta Fiore
European Journal of Management Issues (2017) Vol. 25, Iss. 3-4, pp. 135-143
Open Access | Times Cited: 3
Nino Adamashvili, Mariantonietta Fiore
European Journal of Management Issues (2017) Vol. 25, Iss. 3-4, pp. 135-143
Open Access | Times Cited: 3
The High Level of Message Distribution and Brand Perception: A Case Study from Pinduoduo
Yuchen Wu
BCP Business & Management (2023) Vol. 38, pp. 2283-2288
Open Access | Times Cited: 1
Yuchen Wu
BCP Business & Management (2023) Vol. 38, pp. 2283-2288
Open Access | Times Cited: 1
Sending Messages in Social Networks
Matteo Cristani, Francesco Olivieri, Claudio Tomazzoli, et al.
Smart innovation, systems and technologies (2018), pp. 123-133
Closed Access | Times Cited: 1
Matteo Cristani, Francesco Olivieri, Claudio Tomazzoli, et al.
Smart innovation, systems and technologies (2018), pp. 123-133
Closed Access | Times Cited: 1
Viral Advertisement: Conceptualisation of Factors Affecting Viral Behaviour
Nor Azimah Kamaruddin, Amily Fikry, Lennora Putit
GATR Journal of Management and Marketing Review (2019) Vol. 4, Iss. 2, pp. 133-139
Open Access | Times Cited: 1
Nor Azimah Kamaruddin, Amily Fikry, Lennora Putit
GATR Journal of Management and Marketing Review (2019) Vol. 4, Iss. 2, pp. 133-139
Open Access | Times Cited: 1
Structural Model for Product Design Aesthetics, Product Development Process, Attitudes to Brands, Product Evaluation, and Product Preference
Evo Sampetua Hariandja, Jessica Laura
(2021), pp. 2792-2806
Open Access | Times Cited: 1
Evo Sampetua Hariandja, Jessica Laura
(2021), pp. 2792-2806
Open Access | Times Cited: 1
The Effect of Viral Marketing on E-Commerce Shopee’s Consumer Purchasing Intention
Agung Nugroho Luthfi Imam Fahrudi, Dzurrotun Nur Aisyah
Advances in Social Science, Education and Humanities Research/Advances in social science, education and humanities research (2023), pp. 42-51
Closed Access
Agung Nugroho Luthfi Imam Fahrudi, Dzurrotun Nur Aisyah
Advances in Social Science, Education and Humanities Research/Advances in social science, education and humanities research (2023), pp. 42-51
Closed Access
Viral Message in the World of Cyber Marketing and Public Relations
Pijar Suciati, Mareta Maulidiyanti
Proceedings of the International Conference of Communication Science Research (ICCSR 2018) (2018)
Open Access
Pijar Suciati, Mareta Maulidiyanti
Proceedings of the International Conference of Communication Science Research (ICCSR 2018) (2018)
Open Access
KREDIBILITAS SUMBER, NILAI DARI UANG, KUALITAS YANG DIRASAKAN, DAN SIKAP TERHADAP MEREK SEBAGAI PREDIKTOR TERHADAP INTENSI MEMBELI PADA PRODUK KECANTIKAN LOKAL [SOURCE CREDIBILITY, VALUE OF MONEY, PERCEIVED QUALITY, AND ATTITUDE TO BRAND AS PREDICTORS OF BUYING INTENTION OF LOCAL BEAUTY PRODUCTS]
Yulianti Yulianti, Keni Keni
DeReMa (Development Research of Management) Jurnal Manajemen (2022) Vol. 17, Iss. 1, pp. 83-83
Open Access
Yulianti Yulianti, Keni Keni
DeReMa (Development Research of Management) Jurnal Manajemen (2022) Vol. 17, Iss. 1, pp. 83-83
Open Access
Knowledge Mapping of E-Commerce Platform Operation and Data Mining Based on The Method of Bibliometric
Zichen Wang, Tanapol Kortana
(2021) Vol. 11, pp. 489-493
Closed Access
Zichen Wang, Tanapol Kortana
(2021) Vol. 11, pp. 489-493
Closed Access