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OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Network Effects and Personal Influences: The Diffusion of an Online Social Network
Zsolt Katona, Peter Pal Zubcsek, Miklós Sárváry
Journal of Marketing Research (2011) Vol. 48, Iss. 3, pp. 425-443
Closed Access | Times Cited: 612

Showing 1-25 of 612 citing articles:

Digital marketing: A framework, review and research agenda
P.K. Kannan, H. Alice Li
International Journal of Research in Marketing (2016) Vol. 34, Iss. 1, pp. 22-45
Closed Access | Times Cited: 1339
A Thematic Exploration of Digital, Social Media, and Mobile Marketing: Research Evolution from 2000 to 2015 and an Agenda for Future Inquiry
Cait Lamberton, Andrew T. Stephen
Journal of Marketing (2016) Vol. 80, Iss. 6, pp. 146-172
Closed Access | Times Cited: 911
Managing Brands in the Social Media Environment
Sonja Gensler, Franziska Völckner, Yuping Liu–Thompkins, et al.
Journal of Interactive Marketing (2013) Vol. 27, Iss. 4, pp. 242-256
Open Access | Times Cited: 809
Social media marketing strategy: definition, conceptualization, taxonomy, validation, and future agenda
Fangfang Li, Jorma Larimo, Leonidas C. Leonidou
Journal of the Academy of Marketing Science (2020) Vol. 49, Iss. 1, pp. 51-70
Open Access | Times Cited: 578
Social Media Metrics — A Framework and Guidelines for Managing Social Media
Kay Peters, Yubo Chen, Andreas Kaplan, et al.
Journal of Interactive Marketing (2013) Vol. 27, Iss. 4, pp. 281-298
Closed Access | Times Cited: 569
Integrating Marketing Communications: New Findings, New Lessons, and New Ideas
Rajeev Batra, Kevin Lane Keller
Journal of Marketing (2016) Vol. 80, Iss. 6, pp. 122-145
Closed Access | Times Cited: 499
Intrinsic vs. Image-Related Utility in Social Media: Why Do People Contribute Content to Twitter?
Olivier Toubia, Andrew T. Stephen
Marketing Science (2013) Vol. 32, Iss. 3, pp. 368-392
Closed Access | Times Cited: 442
On Brands and Word of Mouth
Mitchell J. Lovett, Renana Peres, Ron Shachar
Journal of Marketing Research (2013) Vol. 50, Iss. 4, pp. 427-444
Closed Access | Times Cited: 413
Asymmetric Social Interactions in Physician Prescription Behavior: The Role of Opinion Leaders
Harikesh S. Nair, Puneet Manchanda, Tulikaa Bhatia
Journal of Marketing Research (2010) Vol. 47, Iss. 5, pp. 883-895
Closed Access | Times Cited: 312
Listening in on Social Media: A Joint Model of Sentiment and Venue Format Choice
David A. Schweidel, Wendy W. Moe
Journal of Marketing Research (2014) Vol. 51, Iss. 4, pp. 387-402
Closed Access | Times Cited: 295
Social Effects on Customer Retention
Irit Nitzan, Barak Libai
Journal of Marketing (2011) Vol. 75, Iss. 6, pp. 24-38
Closed Access | Times Cited: 276
Decomposing the Value of Word-of-Mouth Seeding Programs: Acceleration versus Expansion
Barak Libai, Eitan Muller, Renana Peres
Journal of Marketing Research (2012) Vol. 50, Iss. 2, pp. 161-176
Closed Access | Times Cited: 264
Detecting, Preventing, and Mitigating Online Firestorms in Brand Communities
Dennis Herhausen, Stephan Ludwig, Dhruv Grewal, et al.
Journal of Marketing (2019) Vol. 83, Iss. 3, pp. 1-21
Open Access | Times Cited: 256
From clicktivism to hacktivism: Understanding digital activism
Jordana George, Dorothy E. Leidner
Information and Organization (2019) Vol. 29, Iss. 3, pp. 100249-100249
Closed Access | Times Cited: 222
Tensions and ties in social media networks: Towards a model of understanding business relationship development and business performance enhancement through the use of LinkedIn
Sarah Quinton, Damien Wilson
Industrial Marketing Management (2016) Vol. 54, pp. 15-24
Closed Access | Times Cited: 211
Social Ties and User-Generated Content: Evidence from an Online Social Network
Scott K. Shriver, Harikesh S. Nair, Reto Hofstetter
Management Science (2013) Vol. 59, Iss. 6, pp. 1425-1443
Open Access | Times Cited: 210
Using Gossips to Spread Information: Theory and Evidence from Two Randomized Controlled Trials
Abhijit Banerjee, Arun G. Chandrasekhar, Esther Duflo, et al.
The Review of Economic Studies (2019) Vol. 86, Iss. 6, pp. 2453-2490
Open Access | Times Cited: 206
Dynamic Effects of Social Influence and Direct Marketing on the Adoption of High-Technology Products
Hans Risselada, Peter C. Verhoef, Tammo H.A. Bijmolt
Journal of Marketing (2013) Vol. 78, Iss. 2, pp. 52-68
Closed Access | Times Cited: 201
The international penetration of ibusiness firms: Network effects, liabilities of outsidership and country clout
Liang Chen, Noman Shaheer, Jingtao Yi, et al.
Journal of International Business Studies (2018) Vol. 50, Iss. 2, pp. 172-192
Open Access | Times Cited: 196
On Product-Level Uncertainty and Online Purchase Behavior: An Empirical Analysis
Young-Soo Kim, Ramayya Krishnan
Management Science (2015) Vol. 61, Iss. 10, pp. 2449-2467
Closed Access | Times Cited: 183
Mobile Advertising: A Framework and Research Agenda
Dhruv Grewal, Yakov Bart, Martin Spann, et al.
(2015)
Closed Access | Times Cited: 179
Opinion leader detection: A methodological review
Seyed Mojtaba Hosseini Bamakan, Ildar Nurgaliev, Qiang Qu
Expert Systems with Applications (2018) Vol. 115, pp. 200-222
Closed Access | Times Cited: 166
Easy come or easy go? Empirical evidence on switching behaviors in mobile payment applications
Le Wang, Xin Luo, Xue Yang, et al.
Information & Management (2019) Vol. 56, Iss. 7, pp. 103150-103150
Closed Access | Times Cited: 162
Marketing research on Mobile apps: past, present and future
Lara Stocchi, Naser Pourazad, Nina Michaelidou, et al.
Journal of the Academy of Marketing Science (2021) Vol. 50, Iss. 2, pp. 195-225
Open Access | Times Cited: 136
Finding Goldilocks Influencers: How Follower Count Drives Social Media Engagement
Simone Wies, Alexander Bleier, Alexander Edeling
Journal of Marketing (2022) Vol. 87, Iss. 3, pp. 383-405
Open Access | Times Cited: 128
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