OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!
If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.
Requested Article:
Augmented reality in modern marketing: The ultimate solution to engage the digitally overwhelmed, budget-conscious audience?
Sridevi Gopakumar, Madhava Priya Dananjayan
Journal of Information Technology Teaching Cases (2023)
Closed Access | Times Cited: 7
Sridevi Gopakumar, Madhava Priya Dananjayan
Journal of Information Technology Teaching Cases (2023)
Closed Access | Times Cited: 7
Showing 7 citing articles:
New Strategic Deployment of Augmented and Virtual Reality for Enhancing Purchase Intentions and Brand Attitudes
Shadi Altarifi, Jamal Zraqou, Omar Omar, et al.
Data & Metadata (2025) Vol. 4, pp. 552-552
Closed Access
Shadi Altarifi, Jamal Zraqou, Omar Omar, et al.
Data & Metadata (2025) Vol. 4, pp. 552-552
Closed Access
Augmented and Virtual Reality (AR/VR) in Marketing: Developing Immersive Client Experiences to Increase Engagement
Sheena, Sudheer Muhammed KM, K. K. Ramachandran, et al.
2018 5th IEEE Uttar Pradesh Section International Conference on Electrical, Electronics and Computer Engineering (UPCON) (2023)
Closed Access | Times Cited: 2
Sheena, Sudheer Muhammed KM, K. K. Ramachandran, et al.
2018 5th IEEE Uttar Pradesh Section International Conference on Electrical, Electronics and Computer Engineering (UPCON) (2023)
Closed Access | Times Cited: 2
Research on the Impact of Live Marketing on Consumers’ Irrational Consumption Behavior Under the Background of the New Economic Era
Mingchao Li, Ruchun Deng, Gong Bin
Journal of the Knowledge Economy (2024)
Closed Access
Mingchao Li, Ruchun Deng, Gong Bin
Journal of the Knowledge Economy (2024)
Closed Access
Online User Choices Data Analytics and Privacy in Digital Marketing: Legal-Ethical Landscapes in the Digital-Futuristic Arena Projecting Multiple Layers of Artificial Intelligence and Blockchain
Bhupinder Singh, Pushan Kumar Dutta, Christian Kaunert
(2024), pp. 359-375
Closed Access
Bhupinder Singh, Pushan Kumar Dutta, Christian Kaunert
(2024), pp. 359-375
Closed Access
The Impact of Augmented Reality Technology on Sport Spectators’ Psychological and Behavioral Responses: The Role of Sensitization and Habituation
Jin Woo Ahn, Yong Jae Ko
Journal of Sport Management (2024), pp. 1-14
Closed Access
Jin Woo Ahn, Yong Jae Ko
Journal of Sport Management (2024), pp. 1-14
Closed Access
Emerging Trends in Data-Driven Marketing
Nitesh Behare, Meghasham Chaudhari, Suraj Sharma, et al.
Advances in marketing, customer relationship management, and e-services book series (2024), pp. 323-358
Closed Access
Nitesh Behare, Meghasham Chaudhari, Suraj Sharma, et al.
Advances in marketing, customer relationship management, and e-services book series (2024), pp. 323-358
Closed Access
Deciphering the evolution of metaverse - A techno-functional perspective in digital marketing
Mohammad Wasiq, Abu Bashar, Brighton Nyagadza, et al.
International Journal of Information Management Data Insights (2024) Vol. 4, Iss. 2, pp. 100296-100296
Open Access
Mohammad Wasiq, Abu Bashar, Brighton Nyagadza, et al.
International Journal of Information Management Data Insights (2024) Vol. 4, Iss. 2, pp. 100296-100296
Open Access
