
OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!
If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.
Requested Article:
The Future of Marketing Analytics and Public Policy
Brennan Davis, Dhruv Grewal, Steve Hamilton
Journal of Public Policy & Marketing (2021) Vol. 40, Iss. 4, pp. 447-452
Closed Access | Times Cited: 13
Brennan Davis, Dhruv Grewal, Steve Hamilton
Journal of Public Policy & Marketing (2021) Vol. 40, Iss. 4, pp. 447-452
Closed Access | Times Cited: 13
Showing 13 citing articles:
Digital technologies: tensions in privacy and data
Sara Quach, Park Thaichon, Kelly D. Martin, et al.
Journal of the Academy of Marketing Science (2022) Vol. 50, Iss. 6, pp. 1299-1323
Open Access | Times Cited: 271
Sara Quach, Park Thaichon, Kelly D. Martin, et al.
Journal of the Academy of Marketing Science (2022) Vol. 50, Iss. 6, pp. 1299-1323
Open Access | Times Cited: 271
Marketing analytics: The bridge between customer psychology and marketing decision‐making
Rituparna Basu, Weng Marc Lim, Anil Kumar, et al.
Psychology and Marketing (2023) Vol. 40, Iss. 12, pp. 2588-2611
Open Access | Times Cited: 45
Rituparna Basu, Weng Marc Lim, Anil Kumar, et al.
Psychology and Marketing (2023) Vol. 40, Iss. 12, pp. 2588-2611
Open Access | Times Cited: 45
The future of marketing analytics in the sharing economy
Shahriar Akter, Umme Hani, Yogesh K. Dwivedi, et al.
Industrial Marketing Management (2022) Vol. 104, pp. 85-100
Open Access | Times Cited: 37
Shahriar Akter, Umme Hani, Yogesh K. Dwivedi, et al.
Industrial Marketing Management (2022) Vol. 104, pp. 85-100
Open Access | Times Cited: 37
The role of nonprofit brand orientation in the context of an emerging country
Lara Mendes Christ Bonella Sepulcri, Emerson Wagner Mainardes
Journal of Marketing Analytics (2025)
Closed Access
Lara Mendes Christ Bonella Sepulcri, Emerson Wagner Mainardes
Journal of Marketing Analytics (2025)
Closed Access
The role of marketing analytics in the ethical consumption of online consumers
Varun Nayyar
Total Quality Management & Business Excellence (2022) Vol. 34, Iss. 7-8, pp. 1015-1031
Closed Access | Times Cited: 13
Varun Nayyar
Total Quality Management & Business Excellence (2022) Vol. 34, Iss. 7-8, pp. 1015-1031
Closed Access | Times Cited: 13
EXPRESS: Finding the Right Voice: How CEO Communication on the Russia-Ukraine War Drives Public Engagement and Digital Activism
Kedma Hamelberg, Ko de Ruyter, Willemijn van Dolen, et al.
Journal of Public Policy & Marketing (2024)
Open Access | Times Cited: 2
Kedma Hamelberg, Ko de Ruyter, Willemijn van Dolen, et al.
Journal of Public Policy & Marketing (2024)
Open Access | Times Cited: 2
Marketing 4.0 analytics in the B2B sector: a state-of-the-art review and integrated framework
Hannan Amoozad Mahdiraji, Hojatallah Sharifpour Arabi, Demetris Vrontis
Journal of Strategic Marketing (2023) Vol. 32, Iss. 8, pp. 965-986
Open Access | Times Cited: 3
Hannan Amoozad Mahdiraji, Hojatallah Sharifpour Arabi, Demetris Vrontis
Journal of Strategic Marketing (2023) Vol. 32, Iss. 8, pp. 965-986
Open Access | Times Cited: 3
Models That Matter: How Quantitative Marketing Research Can Impact Public Policy
Koen Pauwels, Vanessa Gail Perry
Journal of Public Policy & Marketing (2022) Vol. 41, Iss. 3, pp. 206-210
Closed Access | Times Cited: 5
Koen Pauwels, Vanessa Gail Perry
Journal of Public Policy & Marketing (2022) Vol. 41, Iss. 3, pp. 206-210
Closed Access | Times Cited: 5
Government Policy, Strategic Consumer Behavior, and Spillovers to Retailers: The Case of Demonetization in India
Yewon Kim, Pradeep K. Chintagunta, Bhuvanesh Pareek
Marketing Science (2022) Vol. 41, Iss. 6, pp. 1118-1144
Closed Access | Times Cited: 4
Yewon Kim, Pradeep K. Chintagunta, Bhuvanesh Pareek
Marketing Science (2022) Vol. 41, Iss. 6, pp. 1118-1144
Closed Access | Times Cited: 4
PERMISSION MARKETING STRATEGY SHAPING CONSUMER BEHAVIOUR THROUGH ONLINE COMMUNICATION CHANNELS
Irakli Abashidze
Baltic Journal of Economic Studies (2023) Vol. 9, Iss. 2, pp. 8-18
Open Access | Times Cited: 2
Irakli Abashidze
Baltic Journal of Economic Studies (2023) Vol. 9, Iss. 2, pp. 8-18
Open Access | Times Cited: 2
Into the Woods: Making a Difference via Marketing and Public Policy Research
Jeremy Kees, Beth Vallen
Journal of Public Policy & Marketing (2023) Vol. 43, Iss. 1, pp. 1-9
Open Access | Times Cited: 2
Jeremy Kees, Beth Vallen
Journal of Public Policy & Marketing (2023) Vol. 43, Iss. 1, pp. 1-9
Open Access | Times Cited: 2
SIGNIFICANCE OF ANALYTICS
Barbara A. Manko, Chandrasekhar Mani Raparla
European Journal of Management and Marketing Studies (2022) Vol. 7, Iss. 2
Open Access
Barbara A. Manko, Chandrasekhar Mani Raparla
European Journal of Management and Marketing Studies (2022) Vol. 7, Iss. 2
Open Access
Strategic Consumer Behavior in Response to Government Policy
Yewon Kim, Pradeep K. Chintagunta, Bhuvanesh Pareek
SSRN Electronic Journal (2021)
Closed Access
Yewon Kim, Pradeep K. Chintagunta, Bhuvanesh Pareek
SSRN Electronic Journal (2021)
Closed Access