OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Like it or not! Brand communication on social networking sites triggers consumer‐based brand equity
Vikas Arya, Justin Paul, Deepa Sethi
International Journal of Consumer Studies (2021) Vol. 46, Iss. 4, pp. 1381-1398
Closed Access | Times Cited: 75

Showing 1-25 of 75 citing articles:

Digital entrepreneurship research: A systematic review
Justin Paul, Ibrahim Alhassan, Nasser Binsaif, et al.
Journal of Business Research (2022) Vol. 156, pp. 113507-113507
Open Access | Times Cited: 119

Brands are calling your AVATAR in Metaverse–A study to explore XR‐based gamification marketing activities & consumer‐based brand equity in virtual world
Vikas Arya, Rachita Sambyal, Anshuman Sharma, et al.
Journal of Consumer Behaviour (2023) Vol. 23, Iss. 2, pp. 556-585
Open Access | Times Cited: 88

The effect of perceived convenience and perceived value on intention to repurchase in online shopping: the mediating effect of e-WOM and trust
Jusuf Zeqiri, Veland Ramadani, Wassim J. Aloulou
Economic Research-Ekonomska Istraživanja (2023) Vol. 36, Iss. 3
Open Access | Times Cited: 41

Migration of skilled professionals across the border: Brain drain or brain gain?
Bhawana Bhardwaj, Dipanker Sharma
European Management Journal (2022) Vol. 41, Iss. 6, pp. 1021-1033
Closed Access | Times Cited: 57

The effect of utilitarian and hedonic motivations on mobile shopping outcomes. A cross‐cultural analysis
Lala Hu, Raffaele Filieri, Fulya Açikgöz, et al.
International Journal of Consumer Studies (2022) Vol. 47, Iss. 2, pp. 751-766
Open Access | Times Cited: 54

Role of social media on mobile banking adoption among consumers
Manisha Sharma, Subhojit Banerjee, Justin Paul
Technological Forecasting and Social Change (2022) Vol. 180, pp. 121720-121720
Open Access | Times Cited: 47

LET'S CONNECT IN METAVERSE. BRAND'S NEW DESTINATION TO INCREASE CONSUMERS' AFFECTIVE BRAND ENGAGEMENT & THEIR SATISFACTION AND ADVOCACY
Yousra Bousba, Vikas Arya
Journal of Content Community and Communication (2022) Vol. 15, Iss. 8, pp. 276-293
Open Access | Times Cited: 38

Green human resource management and environmental performance: mediating role of green innovation – a study from an emerging country
Geeta Rana, Vikas Arya
foresight (2023) Vol. 26, Iss. 1, pp. 35-58
Closed Access | Times Cited: 37

Consumer minimalism for sustainability: Exploring the determinants of rental consumption intention
Yupal Shukla, Sita Mishra, Ravi Chatterjee, et al.
Journal of Consumer Behaviour (2023) Vol. 23, Iss. 2, pp. 514-529
Closed Access | Times Cited: 19

Exploring the role of augmented reality as a new brand advocate
Harish Kumar, Nikhita Tuli, Raj Singh, et al.
Journal of Consumer Behaviour (2023) Vol. 23, Iss. 2, pp. 620-638
Closed Access | Times Cited: 19

INNOSERV: Generalized scale for perceived service innovation
Sridhar Manohar, Justin Paul, Carolyn Strong, et al.
Journal of Business Research (2023) Vol. 160, pp. 113723-113723
Open Access | Times Cited: 17

Is Consumer Generated Branding the Way Forward for Digital Advertising: Examining the Effects of Message Source, Presentation Format and Involvement on Consumer Decisions on X (Formerly Twitter)
Vaibhav Shwetangbhai Diwanji, Juliann Cortese, Jaejin Lee
Journal of Current Issues & Research in Advertising (2024), pp. 1-23
Closed Access | Times Cited: 5

Social media adoption behaviour: Consumer innovativeness and participation intention
Shampy Kamboj, Manika Sharma
International Journal of Consumer Studies (2022) Vol. 47, Iss. 2, pp. 523-544
Closed Access | Times Cited: 27

Applying the theory of reasoned action to examine consumers' attitude and willingness to purchase organic foods
Sachin Kumar, Kamal Gupta, Ashwani Kumar, et al.
International Journal of Consumer Studies (2022) Vol. 47, Iss. 1, pp. 118-135
Closed Access | Times Cited: 26

Does startup culture in the emerging country grow around societal sustainability? An empirical study through the lens of co-creational capital and green intellect
Rajeev Verma, Vikas Arya, Asha Thomas, et al.
Journal of Intellectual Capital (2023) Vol. 24, Iss. 4, pp. 1047-1074
Closed Access | Times Cited: 15

The impact of shared value proposition on consumer engagement through a sense of brand community
Jing Lin, Chengzhi Long, Bo Liu
International Journal of Consumer Studies (2024) Vol. 48, Iss. 2
Closed Access | Times Cited: 4

Social media marketing and brand loyalty: exploring interrelationships through symmetrical and asymmetrical modeling
Faizan Ali, Chokechai Suveatwatanakul, Luana Nanu, et al.
Spanish Journal of Marketing - ESIC (2024)
Open Access | Times Cited: 4

Implementation of artificial intelligence for brand equity
Yuhan Dong
Cogent Business & Management (2025) Vol. 12, Iss. 1
Open Access

Social Media Advertising
Alexander Schwarz-Musch, Alexander Tauchhammer, Bernhard Guetz
Business guides on the go (2025), pp. 85-124
Closed Access

Driving Force Behind Consumer Brand Engagement
Garima Mittal, Rohit Bansal
Advances in marketing, customer relationship management, and e-services book series (2023), pp. 164-181
Closed Access | Times Cited: 11

The role of informational versus transformational ad appeals in building consumer-based brand equity for low involvement products
Wael Nuweihed, Olivier Trendel
The Journal of Marketing Theory and Practice (2023) Vol. 32, Iss. 4, pp. 579-598
Closed Access | Times Cited: 11

Key account management in B2B marketing: A systematic literature review and research agenda
Sadasivan Pillai Sandesh, S. Sreejesh, Justin Paul
Journal of Business Research (2022) Vol. 156, pp. 113541-113541
Open Access | Times Cited: 18

Deciphering ‘Urge to Buy’: A Meta-Analysis of Antecedents
Justin Paul, Jaspreet Kaur, Shivani Arora, et al.
International Journal of Market Research (2022) Vol. 64, Iss. 6, pp. 773-798
Closed Access | Times Cited: 17

Brand innovativeness and brand equity: the mediating role of brand attitude and the moderating role of perceived brand ethicality
Mengxi Yang, Mengyang Wang
Journal of Product & Brand Management (2024) Vol. 33, Iss. 7, pp. 888-901
Closed Access | Times Cited: 3

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