OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!
If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.
Requested Article:
The persuasion cues that make video advertising go viral: a conceptual replication and extension comparing viral vs. Non-viral advertising
Juliana Fernandes, Sigal Segev
Journal of Marketing Communications (2024), pp. 1-27
Closed Access | Times Cited: 1
Juliana Fernandes, Sigal Segev
Journal of Marketing Communications (2024), pp. 1-27
Closed Access | Times Cited: 1
Showing 1 citing articles:
Product promotion messages shared by small businesses on YouTube: Exploring virality principles in promotional content
Ali Kara, Lori S. Elias Reno, Zoia G. Pavlovskaia, et al.
Journal of Marketing Communications (2025), pp. 1-24
Closed Access
Ali Kara, Lori S. Elias Reno, Zoia G. Pavlovskaia, et al.
Journal of Marketing Communications (2025), pp. 1-24
Closed Access
