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OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

The impact of social media marketing and brand credibility on higher education institutes’ brand equity in emerging countries
Charitha Harshani Perera, Rajkishore Nayak, Long Thang Van Nguyen
Journal of Marketing Communications (2022) Vol. 29, Iss. 8, pp. 770-795
Open Access | Times Cited: 30

Showing 1-25 of 30 citing articles:

Influence of social media communication on consumer purchase decisions: do luxury hotels value perceived brand authenticity, prestige, and familiarity?
Qing Wang, Asif Ali Safeer, Muhammad Saqib Khan
Journal of Hospitality and Tourism Technology (2024) Vol. 15, Iss. 3, pp. 465-478
Closed Access | Times Cited: 7
Promoting university brand through student co-creation behaviors: the role of online brand posts
Thanh-Thu Vo, Quynh Hoa Le, Linh Duong
Journal of Trade Science (2024) Vol. 12, Iss. 1, pp. 60-79
Open Access | Times Cited: 6
Instagram activities, engagement and enrollment intention in Indonesia: A case in the third largest island in the world
Ahmad Juhaidi, Fuady M. Noor, Willy Ramadan, et al.
NURTURE (2024) Vol. 18, Iss. 2, pp. 435-455
Open Access | Times Cited: 6
Hierarchical effects of university social media posts on the enrolment decision-making of international students: integrating the AIDA and TAM models
Sanjay Krishnapratap Pawar, Tajamul Islam
Studies in Higher Education (2025), pp. 1-16
Closed Access
Consumers’ perception of green brand attributes and its outcomes: a sustainable perspective
Usman Javed, Muhammad Amir Rashid, Ghulam Hussain, et al.
Journal of Environmental Planning and Management (2023) Vol. 67, Iss. 8, pp. 1655-1677
Closed Access | Times Cited: 13
Driving brand advocacy in higher education marketing: an integrative perspective on China students studying overseas
Linjing Liu, Eugene Cheng-Xi Aw, Tat‐Huei Cham
Asia Pacific Business Review (2025), pp. 1-21
Closed Access
Country reputation and global university rankings: Does social media engagement make a difference?
Ahmad Juhaidi, Husnul Yaqin, Hidayat Ma’ruf, et al.
Research Square (Research Square) (2025)
Open Access
Charting the landscape of marketing communication in higher education: A comprehensive thematic review and future research directions
Sana Khanam, Rakesh Mohan Joshi
Journal of Marketing Communications (2025), pp. 1-32
Closed Access
Social media marketing for student recruitment: an algorithmically sequenced literature review
Ilker Cingillioglu, Uri Gal, Artem Prokhorov
Journal of Marketing for HIGHER EDUCATION (2023), pp. 1-23
Closed Access | Times Cited: 11
The effect of social media marketing on brand loyalty in the hospitality industry in Zimbabwe: the moderating role of age
Wilbert Manyanga, James Kanyepe, Lovemore Chikazhe, et al.
Cogent Business & Management (2024) Vol. 11, Iss. 1
Open Access | Times Cited: 2
Social media marketing of Islamic higher education institution in Indonesia: a marketing mix perspective
Ahmad Juhaidi
Cogent Business & Management (2024) Vol. 11, Iss. 1
Open Access | Times Cited: 2
Social media in higher education marketing: a systematic literature review and research agenda
Sanjay Krishnapratap Pawar
Cogent Business & Management (2024) Vol. 11, Iss. 1
Open Access | Times Cited: 2
Brand posts and brand co-creation in higher education communities: a social communication process theory
Quynh Hoa Le, Luc Phan Tan, Thu-Hang Hoang
Journal of Marketing for HIGHER EDUCATION (2023), pp. 1-24
Closed Access | Times Cited: 6
‘Your comments boost my value!’ – the mediator role of emotional brand attachment between brand equity and social media engagement
Amélia Brandão, Áurea Silva Ramos
Journal of Marketing for HIGHER EDUCATION (2023) Vol. 34, Iss. 2, pp. 1220-1249
Closed Access | Times Cited: 6
Purchase Intentions in Indonesian E-Learning: A Study on Brand Equity, Advertising, and Pricing
Muhammad Tegar Aditya, Andika Putra Pratama
International Journal of Current Science Research and Review (2024) Vol. 07, Iss. 01
Open Access | Times Cited: 1
Finding reasons to choose a campus: The impact of social media and brand strategy
Nofrizal Nofrizal, Undang Juju, Aznuriyandi Aznuriyandi
Higher Education Quarterly (2024) Vol. 78, Iss. 3, pp. 988-1015
Closed Access | Times Cited: 1
Social media communication, consumer attitude and purchase intention in lifestyle category products: a PLS-SEM modeling
Sumanjeet Singh, Dhani Shanker Chaubey, Rohit Raj, et al.
Marketing Intelligence & Planning (2024)
Closed Access | Times Cited: 1
EVALUASI MANAJEMEN MEDIA SOSIAL INSTAGRAM MENGGUNAKAN FRAMEWORK DRAGONS: STUDI KASUS PADA PROGRAM STUDI PASCASARJANA DI SURABAYA
Arie Viriawan Ruse, Ferry Jaolis, Serli Wijaya
Jurnal Manajemen Pemasaran (2023) Vol. 17, Iss. 1, pp. 17-23
Open Access | Times Cited: 2
The more, the not merrier? exploring information overload in the context of electronic word-of-mouth (eWOM)
Linde Wang, Burçin Güçlü
Journal of Marketing Communications (2023) Vol. 31, Iss. 1, pp. 81-98
Closed Access | Times Cited: 2
Integrating Sustainability in Higher Education Curricula
Donna Cleveland, Long Thang Van Nguyen, Chi Nguyen
ASCILITE Publications (2023), pp. 345-350
Open Access | Times Cited: 2
Effectiveness of Social Media as Perceived by the Graduate School Students in the University of Baguio
Rudina S. Abarientos -
International Journal For Multidisciplinary Research (2024) Vol. 6, Iss. 2
Open Access
Social Media Marketing at Islamic Higher Education: Reactions, Posts, and Brand Post Contents
Nadia Wasta Utami, Rizqi Anfanni Fahmi, Narayana Mahendra Prastya
Studies in Media and Communication (2024) Vol. 12, Iss. 2, pp. 227-227
Open Access
Deciphering the Social Media Content to Identify Common Branding Themes of Bellwether Management Institutions of India
Abdul Rahim Munshi
SSRN Electronic Journal (2024)
Closed Access
Dampak kredibilitas selebriti dan pemasaran media sosial terhadap niat pembelian: Peran mediasi kredibilitas merek
Hanny Veramayanti Br Naibaho, Cokki Cokki
Jurnal Manajemen Bisnis dan Kewirausahaan (2024) Vol. 8, Iss. 2, pp. 378-391
Open Access
Digital Behavior Analysis and Decoding Marketing Merits of Top Indian Institutes
Mitalee Agrawal
Journal of Digital Marketing and Communication (2024) Vol. 4, Iss. 1, pp. 19-31
Closed Access
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