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OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Diversity in the digital age: how consumers respond to diverse virtual influencers
Carla Ferraro, Sean Sands, Nives Zubcevic‐Basic, et al.
International Journal of Advertising (2024) Vol. 43, Iss. 8, pp. 1342-1365
Open Access | Times Cited: 24

Showing 24 citing articles:

Will virtual influencers overcome the uncanny valley? The moderating role of social cues
Rada Gutuleac, Gabriele Baima, Cristian Rizzo, et al.
Psychology and Marketing (2024) Vol. 41, Iss. 7, pp. 1419-1431
Closed Access | Times Cited: 17
Virtual Influencers vs. Human Influencers in the Context of Influencer Marketing: The Moderating Role of Machine Heuristic on Perceived Authenticity of Influencers
Heejae Lee, Mincheol Shin, Jeongwon Yang, et al.
International Journal of Human-Computer Interaction (2024), pp. 1-18
Open Access | Times Cited: 8
Virtual Influencers in Consumer Behaviour: A Social Influence Theory Perspective
Dinara Davlembayeva, Simos Chari, Savvas Papagiannidis
British Journal of Management (2024) Vol. 36, Iss. 1, pp. 202-222
Open Access | Times Cited: 6
Do they look human? Review on virtual influencers
Padma Angmo, Rachna Mahajan, Antonio Batista da Silva Oliveira
Management Review Quarterly (2024)
Closed Access | Times Cited: 5
A systematic literature review of virtual idol from the perspective of the business role ecosystem
Yiran Wang, Zhongjun Tang, Wanqiu Wang, et al.
Internet Research (2025)
Closed Access
Via Crucis of the Body : Clarice Lispector visits advertising
Jonatan Södergren
Journal of Marketing Management (2025), pp. 1-20
Open Access
Sanal Etkileyicilerin Yükselişi: Tüketici Tutumları Üzerine Keşfedici Bir Araştırma
Şirin Gizem Köse
Alanya Akademik Bakış (2025) Vol. 9, Iss. 1, pp. 324-339
Closed Access
Star wars: customer loyalty for YouTube stars through service innovation and value co-creation
Jain Saurabh, Dinesh Jain
Service Business (2025) Vol. 19, Iss. 1
Closed Access
Implementation of artificial intelligence for brand equity
Yuhan Dong
Cogent Business & Management (2025) Vol. 12, Iss. 1
Open Access
Using generative artificial intelligence (GenAI) in marketing: Development and practices
Hau‐Ling Chan, Tsan‐Ming Choi
Journal of Business Research (2025) Vol. 191, pp. 115276-115276
Closed Access
When AI Doesn’t Sell Prada: Why Using AI-Generated Advertisements Backfires for Luxury Brands
Rita Ngoc To, Yi-Chia Wu, Parichehr Kianian, et al.
Journal of Advertising Research (2025), pp. 1-35
Closed Access
Inauthentic inclusion: Exploring how intention to use AI‐generated diverse models can backfire
Sean Sands, Vlad Demsar, Carla Ferraro, et al.
Psychology and Marketing (2024) Vol. 41, Iss. 6, pp. 1396-1413
Open Access | Times Cited: 4
The impact of human-likeness on users’ perceptions of virtual influencers as advertising endorsers
Song Yi Suh
Communication Research Reports (2025), pp. 1-10
Closed Access
Endorsing alone or with humans: Investigating the impact of virtual influencers’ presentation formats on endorsement effectiveness
Guangkuan Deng, Jiayi Kang, HE Li-juan, et al.
Journal of Retailing and Consumer Services (2025) Vol. 84, pp. 104248-104248
Closed Access
Research on the effect model of immersive design in interactive advertising
Li Shanshan, Juliana Aida Abu Bakar
Salud Ciencia y Tecnología - Serie de Conferencias (2025) Vol. 4, pp. 1499-1499
Closed Access
Unveiling the Power of Virtual Influencers: Impact of Content and Credibility on Consumer Engagement and Purchase Intentions
Padma Angmo, Rachna Mahajan, G. P. Ranjitha
Journal of Relationship Marketing (2025), pp. 1-32
Closed Access
Diversity Representation in Virtual Environments: How Brand Motives Mediate Consumer Perceptions
Carla Ferraro, Sean Sands, Vlad Demsar, et al.
Australasian Marketing Journal (AMJ) (2024) Vol. 32, Iss. 3, pp. 239-249
Open Access | Times Cited: 3
From virtual voices to real impact: Authenticity, altruism, and egoism in social advocacy by human and virtual influencers
Leping You, Fanjue Liu
Technological Forecasting and Social Change (2024) Vol. 207, pp. 123650-123650
Closed Access | Times Cited: 2
Food-Related YouTube Influencer Marketing
Linda Dam
Advances in marketing, customer relationship management, and e-services book series (2024), pp. 145-161
Closed Access | Times Cited: 1
Comparing Marketing Effectiveness between Human and Virtual Influencers: Role of Not-For-Profit Message in Perceived Authenticity and Credibility
Dong-Gyu Kim, Zituo Wang
Computers in Human Behavior Artificial Humans (2024) Vol. 2, Iss. 2, pp. 100100-100100
Open Access | Times Cited: 1
EXPLORING MARKETING TRANSFORMATION IN THE AGE OF ARTIFICIAL INTELLIGENCE
Octavian Dumitru Hera
Journal of Financial Studies (2024) Vol. 9, Iss. Special, pp. 96-108
Open Access | Times Cited: 1
Exploration of the diversity of virtual influencers used as tourism ambassadors in South Korea
Miju Choi, Youngjoon Choi
Asia Pacific Journal of Tourism Research (2024) Vol. 29, Iss. 10, pp. 1272-1285
Closed Access
Influencer Marketing and Artificial Intelligence Influencer Marketing and Artificial Intelligence
Deniz Zeren, İsmail Erkan, Abdulaziz Elwalda, et al.
Advances in marketing, customer relationship management, and e-services book series (2024), pp. 212-234
Closed Access
Unlocking the potential of virtual endorsers: The role of brand-owned and brand-non-owned virtual endorsers in shaping brand attitude
Lefa Teng, Hongyan Wang, Xinran Wang, et al.
International Journal of Information Management (2024) Vol. 81, pp. 102864-102864
Closed Access
Smile or Not Smile: The Effect of Virtual Influencers' Emotional Expression on Brand Authenticity, Purchase Intention and Follow Intention
Kan Jiang, Meilian Qin, Dejun Deng, et al.
Journal of Consumer Behaviour (2024)
Closed Access
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