OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Music to the individual consumer’s ears: how and why does personalizing music in advertising enhance viewing duration and ad effectiveness?
Ran Maroely, Nira Munichor
International Journal of Advertising (2022) Vol. 42, Iss. 4, pp. 682-712
Closed Access | Times Cited: 8

Showing 8 citing articles:

Sonic branding: A narrative review at the intersection of art and science
Charles Spence, Steve Keller
Psychology and Marketing (2024) Vol. 41, Iss. 7, pp. 1530-1548
Open Access | Times Cited: 7

Cultivating consumer resilience: understanding and navigating adolescents’ responses to intrusive advertising
Afef Sahli, Yuan Zhai
International journal of organizational analysis (2024)
Closed Access | Times Cited: 1

Understanding how the presence of music in advertisements influences consumer behaviour
Isabela Dogaru, Adrian Furnham, Alastair McClelland
Acta Psychologica (2024) Vol. 248, pp. 104333-104333
Open Access | Times Cited: 1

Music to the ears: the role of sonic branding in advertising
Elyria Kemp, Yoon‐Na Cho, My Bui, et al.
International Journal of Advertising (2023) Vol. 43, Iss. 6, pp. 1039-1059
Closed Access | Times Cited: 4

Effects of Ad Music Attitude on Ad Attitude, Brand Attitude, and Purchase Intention
Md Washim Raja, Sandip Anand, David Allan
Journal of International Consumer Marketing (2023) Vol. 35, Iss. 5, pp. 486-501
Closed Access | Times Cited: 2

Identity of a vulnerable audience in their higher education center: the case of scholarship holders in Peru
Mauro Marino‐Jiménez, Carlos Torres-Ravello, Lizlaleyne Ramírez-Rodríguez
Cogent Education (2024) Vol. 11, Iss. 1
Closed Access

Sonic branding as a promotional tool: a concept whose time has come and a call for research
Charles R. Taylor
International Journal of Advertising (2023) Vol. 42, Iss. 8, pp. 1239-1241
Open Access

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