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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Sonic branding in sport: A model for communicating brand identity through musical fit
Khalid Ballouli, Bob Heere
Sport Management Review (2014) Vol. 18, Iss. 3, pp. 321-330
Closed Access | Times Cited: 36

Showing 1-25 of 36 citing articles:

Moderation in sport management research: room for growth
George B. Cunningham, Na Young Ahn
Measurement in Physical Education and Exercise Science (2018) Vol. 23, Iss. 4, pp. 301-313
Closed Access | Times Cited: 46
The influence of different levels of musical fit on the efficiency of audio-visual advertising
Ann-Kristin Herget, Priska Breves, Holger Schramm
Musicae Scientiae (2020) Vol. 26, Iss. 1, pp. 3-23
Closed Access | Times Cited: 34
Harmonizing Sight and Sound: The Impact of Auditory Emotional Arousal, Visual Variation, and Their Congruence on Consumer Engagement in Short Video Marketing
Qiang Yang, Yudan Wang, Qin Wang, et al.
Journal of theoretical and applied electronic commerce research (2025) Vol. 20, Iss. 2, pp. 69-69
Open Access
The influence of sound logo instruments on brand personality perceptions: An investigation of brand ruggedness and sophistication
Sanjay Puligadda, Noah VanBergen
Journal of Business Research (2022) Vol. 156, pp. 113531-113531
Closed Access | Times Cited: 15
Development and testing of an instrument to determine Musical Fit in audio–visual advertising
Ann-Kristin Herget, Holger Schramm, Priska Breves
Musicae Scientiae (2017) Vol. 22, Iss. 3, pp. 362-376
Closed Access | Times Cited: 26
Advertising music: an alternative atmospheric stimulus to retail music
Md Washim Raja, Sandip Anand, David Allan
International Journal of Retail & Distribution Management (2019) Vol. 47, Iss. 8, pp. 872-892
Closed Access | Times Cited: 24
The impact of the sonic logo’s acoustic features on orienting responses, emotions and brand personality transmission
Lluís Más Manchón, Paul D. Bolls, Emma Rodero, et al.
Journal of Product & Brand Management (2020) Vol. 30, Iss. 5, pp. 740-753
Open Access | Times Cited: 23
The Distinctiveness of Sport Management Theory and Research
George B. Cunningham, Janet Fink, James J. Zhang
Kinesiology Review (2021) Vol. 10, Iss. 3, pp. 339-349
Closed Access | Times Cited: 20
Sonic Strategies: Unveiling the Impact of Sound Features in Short Video Ads on Enterprise Market Entry Performance
Qiang Yang, Yudan Wang, Mingrui Song, et al.
Journal of Business-to-Business Marketing (2024), pp. 1-22
Closed Access | Times Cited: 2
Audio identity in branding and brand communication strategy: a systematic review of the literature on audio branding
Montserrat Vidal-Mestre, Alfonso Freire-Sánchez, Diego Calderón-Garrido, et al.
El Profesional de la Informacion (2022)
Open Access | Times Cited: 9
Music to the ears: the role of sonic branding in advertising
Elyria Kemp, Yoon‐Na Cho, My Bui, et al.
International Journal of Advertising (2023) Vol. 43, Iss. 6, pp. 1039-1059
Closed Access | Times Cited: 4
Using machine learning to discover diverse emotional-semantic representations for sonic branding: a generalisable approach
Sebastian Silas, Daniel Müllensiefen, David John Baker
(2024)
Open Access | Times Cited: 1
Environment vs. sports vs. art: effects of CSR activities on the perceived value of products and advertising in the food industry
Toshifumi Matsuda, Takumi Kato
Journal of Marketing Analytics (2024)
Closed Access | Times Cited: 1
Sonic sensations: Navigating the mixed outcomes of ASMR in retail advertising
Eli Cohen, Sean Sands, Colin Campbell, et al.
Journal of Retailing and Consumer Services (2024) Vol. 80, pp. 103900-103900
Open Access | Times Cited: 1
Musical congruity in sports: enhancing team branding in esports and traditional sports
Yongjin Hwang, Khalid Ballouli
Sport Management Review (2024), pp. 1-31
Closed Access | Times Cited: 1
Audio Features and Crowdfunding Success: An Empirical Study Using Audio Mining
Miao Miao, Yudan Wang, Jingpeng Li, et al.
Journal of theoretical and applied electronic commerce research (2024) Vol. 19, Iss. 4, pp. 3176-3196
Open Access | Times Cited: 1
The Sound of Music or the History of Trump and Clinton Family Singers: Music Branding as Communication Strategy in 2016 Presidential Campaign
Lluís Más Manchón, Maria-Rosa Collell, Jordi Xifra
American Behavioral Scientist (2017) Vol. 61, Iss. 6, pp. 584-599
Open Access | Times Cited: 9
Leverage and Activation of Sport Sponsorship Through Music Festivals
Khalid Ballouli, Todd C. Koesters, Todd Hall
Event Management (2018) Vol. 22, Iss. 2, pp. 123-133
Closed Access | Times Cited: 9
Multi-item scale construction to measure consumers’ attitude toward advertising music
Md Washim Raja, Sandip Anand, Ibha Kumar
Journal of Marketing Communications (2018) Vol. 26, Iss. 3, pp. 314-327
Closed Access | Times Cited: 8
Spectators’ sensory experience and sociability at the American racetrack
Kyu-soo Chung
Managing Sport and Leisure (2020) Vol. 25, Iss. 5, pp. 344-357
Closed Access | Times Cited: 8
“How Ad Music Attitude-Based Consumer Segmentation Can Help Advertisers”
Md Washim Raja, Sandip Anand, David Allan
Journal of International Consumer Marketing (2020) Vol. 32, Iss. 5, pp. 383-399
Closed Access | Times Cited: 7
Sonic identity and audio branding elements in Spanish radio advertising
Estrella Barrio Fraile, Ana María Enrique Jiménez, María Luz Barbeito Veloso, et al.
Anàlisi (2021) Vol. 65, pp. 103-119
Open Access | Times Cited: 7
Sonic logos: An Experimental Design on Sound Features and Brand Personality.
Lluís Más Manchón
Anuario electrónico de estudios en Comunicación Social Disertaciones (2019) Vol. 12, Iss. 2, pp. 125-125
Open Access | Times Cited: 6
Effects of Ad Music Attitude on Ad Attitude, Brand Attitude, and Purchase Intention
Md Washim Raja, Sandip Anand, David Allan
Journal of International Consumer Marketing (2023) Vol. 35, Iss. 5, pp. 486-501
Closed Access | Times Cited: 2
When feeling is for pursuing: exploring the moderating role of spectatorship locus of control on fans’ emotion-directed pursuit of consumption goals
Yonghwan Chang, Matthew S. Katz
Sport Management Review (2023) Vol. 27, Iss. 1, pp. 1-22
Closed Access | Times Cited: 2
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