
OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!
If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.
Requested Article:
Meme marketing effectiveness: A moderated-mediation model
Ali Razzaq, Wei Shao, Sara Quach
Journal of Retailing and Consumer Services (2024) Vol. 78, pp. 103702-103702
Open Access | Times Cited: 11
Ali Razzaq, Wei Shao, Sara Quach
Journal of Retailing and Consumer Services (2024) Vol. 78, pp. 103702-103702
Open Access | Times Cited: 11
Showing 11 citing articles:
Fostering brand love through branded memes on social media
Minseong Kim, Tae Hyun Baek
Journal of Product & Brand Management (2025)
Closed Access
Minseong Kim, Tae Hyun Baek
Journal of Product & Brand Management (2025)
Closed Access
Memes Matter: Effect of Meme Content Dimensions on Brand Continuance Intention
Ashima Agrawal, Daneshwar Sharma, Manoj Kumar Mishra
Journal of Promotion Management (2025), pp. 1-39
Closed Access
Ashima Agrawal, Daneshwar Sharma, Manoj Kumar Mishra
Journal of Promotion Management (2025), pp. 1-39
Closed Access
You Can Help Us! The Impact of Formal and Informal Second-Person Pronouns on Monetary Donations
Sebastian Sadowski, Helen de Hoop, Laura Meijburg
Languages (2024) Vol. 9, Iss. 6, pp. 199-199
Open Access | Times Cited: 3
Sebastian Sadowski, Helen de Hoop, Laura Meijburg
Languages (2024) Vol. 9, Iss. 6, pp. 199-199
Open Access | Times Cited: 3
Viral Dynamics on Social Media: Enhancing Brand Engagement through Meme Marketing Strategies
Jihye Kim, Minseong Kim
Journal of Current Issues & Research in Advertising (2024), pp. 1-18
Closed Access | Times Cited: 2
Jihye Kim, Minseong Kim
Journal of Current Issues & Research in Advertising (2024), pp. 1-18
Closed Access | Times Cited: 2
When Branded Memes Go Viral: The Mediating Role of Perceived Fun
Minseong Kim, Tae Hyun Baek, Jeong Soo Kim
(2024)
Closed Access
Minseong Kim, Tae Hyun Baek, Jeong Soo Kim
(2024)
Closed Access
Developing a Decision Support System for Sustainable Management of Community-Based Ecotourism: A Case Study of CMC Tiga Warna
Reny Tiarantika, Soemarno Soemarno, Anthon Efani, et al.
International Journal of Sustainable Development and Planning (2024) Vol. 19, Iss. 6, pp. 2205-2219
Open Access
Reny Tiarantika, Soemarno Soemarno, Anthon Efani, et al.
International Journal of Sustainable Development and Planning (2024) Vol. 19, Iss. 6, pp. 2205-2219
Open Access
A Study on Meme Marketing Strategies of Domestic Brands and Optimization Suggestions
Cuiping Wen, Jiawen Ye
International Journal of Social Science Studies (2024) Vol. 12, Iss. 4, pp. 1-1
Open Access
Cuiping Wen, Jiawen Ye
International Journal of Social Science Studies (2024) Vol. 12, Iss. 4, pp. 1-1
Open Access
Social Media Influencers in Marketing
Devanshu Monga, Sanjeev Gupta
Elsevier eBooks (2024)
Closed Access
Devanshu Monga, Sanjeev Gupta
Elsevier eBooks (2024)
Closed Access
Understanding the formation process of positive customer engagement behaviors: a quantitative and qualitative interpretation
Luning Zang, Xiong Wang, Yuying Liu, et al.
Asia Pacific Journal of Marketing and Logistics (2024)
Closed Access
Luning Zang, Xiong Wang, Yuying Liu, et al.
Asia Pacific Journal of Marketing and Logistics (2024)
Closed Access
“Airbnb Be Like…”: Examining the Impact of Memetic Doppelgängers on Meme Virality and Brand Image
Tomaž Kolar, Petar Gidaković, Barbara Culiberg
Journal of Travel Research (2024)
Closed Access
Tomaž Kolar, Petar Gidaković, Barbara Culiberg
Journal of Travel Research (2024)
Closed Access
Understanding how narrative attributes of sponsored food vlog affect viewers' engagement: Evidence from Egypt
G.H. Sedahmed, Jun Yan, Ahmad Ghaith
Journal of Retailing and Consumer Services (2024) Vol. 84, pp. 104178-104178
Closed Access
G.H. Sedahmed, Jun Yan, Ahmad Ghaith
Journal of Retailing and Consumer Services (2024) Vol. 84, pp. 104178-104178
Closed Access