OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

You or an imposter? How to protect brand identity in a business-to-business context?
Amit Shankar, Aman Kumar, Abhishek Behl, et al.
Industrial Marketing Management (2023) Vol. 116, pp. 93-105
Closed Access | Times Cited: 13

Showing 13 citing articles:

With enterprise metaverse comes great possibilities! Understanding metaverse usage intention from an employee perspective
Aman Kumar, Amit Shankar, Reeti Agarwal, et al.
Journal of Retailing and Consumer Services (2024) Vol. 78, pp. 103767-103767
Closed Access | Times Cited: 23

The bold decision to go “all in”: Understanding the reasons behind consumers' willingness to migrate to the metaverse
Aman Kumar, Amit Shankar
Psychology and Marketing (2024) Vol. 41, Iss. 8, pp. 1769-1791
Closed Access | Times Cited: 14

Building a sustainable future with enterprise metaverse in a data-driven era: A technology-organization-environment (TOE) perspective
Aman Kumar, Amit Shankar
Journal of Retailing and Consumer Services (2024) Vol. 81, pp. 103986-103986
Closed Access | Times Cited: 14

Exploring enablers and inhibitors of AI‐enabled drones for manufacturing process audits: A mixed‐method approach
Amit Shankar, Abhishek Behl, Vijay Pereira, et al.
Business Strategy and the Environment (2024) Vol. 33, Iss. 5, pp. 3749-3768
Closed Access | Times Cited: 6

Investigating the role of metaverse influencers’ attributes for the next generation of services
Aman Kumar, Amit Shankar
Journal of Services Marketing (2024) Vol. 38, Iss. 7, pp. 816-838
Closed Access | Times Cited: 5

Food Brand Cultivation
Prabhuram Tripathy
Advances in marketing, customer relationship management, and e-services book series (2025), pp. 243-260
Closed Access

Unveiling the controversies of brand identity management: A holistic framework for global B2B companies through a hybrid systematic literature review and interpretive structural modelling
Hannan Amoozad Mahdiraji, Ali Asghar Abbasi Kamardi, Seyed Hossein Razavi Hajiagha, et al.
Industrial Marketing Management (2024) Vol. 121, pp. 179-197
Open Access | Times Cited: 3

Implementing enterprise metaverse as a means of enhancing growth hacking performance: Will adopting the metaverse be a success in organizations?
Aman Kumar, Amit Shankar, Abhishek Behl, et al.
Journal of Business Research (2024) Vol. 188, pp. 115079-115079
Open Access | Times Cited: 2

A proposed brand architecture model for UK fashion brands
Arooj Rashid, Louise Spry, Christopher Pich
Journal of Brand Management (2024) Vol. 31, Iss. 5, pp. 516-528
Open Access | Times Cited: 1

Do you believe in the metaverse NFTs? Understanding the value proposition of NFTs in the metaverse
Aman Kumar, Amit Shankar, Abhishek Behl, et al.
Technological Forecasting and Social Change (2024) Vol. 210, pp. 123880-123880
Open Access | Times Cited: 1

Managers of selling and buying organizations as engineers of employees' networks
Son K. Lam, Jeff S. Johnson, Andrea L. Dixon, et al.
Industrial Marketing Management (2024) Vol. 123, pp. 201-221
Closed Access

Metaverse meetings: fantasy or sustainable future of work?
Aman Kumar, Amit Shankar, Rajesh Kumar, et al.
International Journal of Manpower (2024)
Closed Access

Driving Decisions: The Impact of Environmental Factors, Brand Image, and Product Quality
Aditya Halim Perdana Kusuma Putra
Golden Ratio of Marketing and Applied Psychology of Business (2023) Vol. 3, Iss. 2, pp. 76-92
Open Access

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