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OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Key trends in business-to-business services marketing strategies: Developing a practice-based research agenda
Ad de Jong, Ko de Ruyter, Debbie Keeling, et al.
Industrial Marketing Management (2020) Vol. 93, pp. 1-9
Open Access | Times Cited: 52

Showing 1-25 of 52 citing articles:

The effect of AI-based CRM on organization performance and competitive advantage: An empirical analysis in the B2B context
Sheshadri Chatterjee, Nripendra P. Rana, Kuttimani Tamilmani, et al.
Industrial Marketing Management (2021) Vol. 97, pp. 205-219
Closed Access | Times Cited: 137
Digital transformation of organization using AI-CRM: From microfoundational perspective with leadership support
Sheshadri Chatterjee, Ranjan Chaudhuri, Demetris Vrontis, et al.
Journal of Business Research (2022) Vol. 153, pp. 46-58
Closed Access | Times Cited: 69
Augmented reality in marketing: Conceptualization and systematic review
Elodie Massa, Riadh Ladhari
International Journal of Consumer Studies (2023) Vol. 47, Iss. 6, pp. 2335-2366
Closed Access | Times Cited: 34
The European Union’s post-pandemic strategies for public health, economic recovery, and social resilience
Krzysztof Goniewicz, Amir Khorram‐Manesh, Frederick M. Burkle, et al.
Global Transitions (2023) Vol. 5, pp. 201-209
Open Access | Times Cited: 33
Dashed expectations in service experiences. Effects of robots human-likeness on customers’ responses
Laura Grazzini, Giampaolo Viglia, Daniel Nunan
European Journal of Marketing (2023) Vol. 57, Iss. 4, pp. 957-986
Closed Access | Times Cited: 30
Augmented and virtual reality in managing B2B customer experiences
Désirée A.C. Wieland, Björn Sven Ivens, Elizaveta Kutschma, et al.
Industrial Marketing Management (2024) Vol. 119, pp. 193-205
Open Access | Times Cited: 8
AI-based innovation in B2B marketing: An interdisciplinary framework incorporating academic and practitioner perspectives
Maria Petrescu, Anjala S. Krishen, Sheen Kachen, et al.
Industrial Marketing Management (2022) Vol. 103, pp. 61-72
Closed Access | Times Cited: 35
Exploring the role of relationship management and relationship quality in B2B: empirical insights and future research directions
Flevy Lasrado, Park Thaichon, Munyaradzi W. Nyadzayo
Journal of Business and Industrial Marketing (2022) Vol. 38, Iss. 5, pp. 1055-1086
Closed Access | Times Cited: 35
How the digital transformation from COVID-19 affected the relational approaches in B2B
Daniela Corsaro, Valerio D’Amico
Journal of Business and Industrial Marketing (2022) Vol. 37, Iss. 10, pp. 2095-2115
Closed Access | Times Cited: 30
Collaboration with machines in B2B marketing: Overcoming managers' aversion to AI-CRM with explainability
Piotr Gaczek, Grzegorz Leszczyński, Amira Mouakher
Industrial Marketing Management (2023) Vol. 115, pp. 127-142
Open Access | Times Cited: 17
Avoiding crisis-driven business failure through digital dynamic capabilities. B2B distribution firms during the COVID-19 and beyond
Najam Ul Zia, Saqib Shamim, Jing Zeng, et al.
Industrial Marketing Management (2023) Vol. 113, pp. 14-29
Closed Access | Times Cited: 16
Impact of transformational leadership on service delivery behaviours of frontline service employees
Hemang Jauhari, Manish Kumar, Jayesh Pandey
Journal of Retailing and Consumer Services (2024) Vol. 79, pp. 103816-103816
Closed Access | Times Cited: 6
A multifaceted overview of AI in different fields: A survey
Bhagyashree Ashok Tingare, Sakshi Vikas Nikam, Siddhi Sandeep Narlawar
AIP conference proceedings (2025) Vol. 3175, pp. 020084-020084
Closed Access
Developing personas to examine older adult engagement with televised direct-to-consumer advertisements: A theory based approach
Emily L. Hoffins, Taylor L. Watterson, Michelle A. Chui
Exploratory Research in Clinical and Social Pharmacy (2025), pp. 100589-100589
Open Access
The impact of relationship marketing practices on companies’ market and financial performance in emerging markets
Вера Ребязина, Elena Sharko, Svetlana Berezka
Journal of Economics Finance and Administrative Science (2024)
Open Access | Times Cited: 4
Understanding B2B customer journeys for complex digital services: The case of cloud computing
Claas Terpoorten, Jan F. Klein, Katrin Merfeld
Industrial Marketing Management (2024) Vol. 119, pp. 178-192
Open Access | Times Cited: 4
Toward a multilayered framework of privacy-related decision-making in B2B
Jan H. Schumann, Johanna Zimmermann, Lena Steinhoff, et al.
Journal of Business Research (2025) Vol. 190, pp. 115243-115243
Open Access
Achieving market performance via industry 4.0 enabled dynamic marketing capability, sustainable human resource management, and circular product design
Kirti Nayal, Rakesh D. Raut, Sachin Kumar Mangla, et al.
Industrial Marketing Management (2023) Vol. 115, pp. 86-98
Closed Access | Times Cited: 12
Are B2B data breaches concerning? Consequences of buyer's or firm's data loss on buyer and supplier related outcomes
Kunal Swani, Lauren I. Labrecque, Ereni Markos
Industrial Marketing Management (2024) Vol. 119, pp. 43-61
Closed Access | Times Cited: 3
The Impact of Perceived Benefits on Blockchain Adoption in Supply Chain Management
Chuangneng Cai, Xiancheng Hao, Kui Wang, et al.
Sustainability (2023) Vol. 15, Iss. 8, pp. 6634-6634
Open Access | Times Cited: 10
Emotional mechanics of gamification and value co-creation: the digital platform Nike+ as a B2B2C ecosystem
Cristina García Magro, María Luz Martín Peña, José María Sánchez López
Journal of Business and Industrial Marketing (2022) Vol. 38, Iss. 2, pp. 414-428
Open Access | Times Cited: 15
Leveraging consumer behavior research to forge new insights into B2B buyer behavior: Contextualizing extant research and developing a research agenda
Mayoor Mohan, Riza Casidy, Park Thaichon, et al.
Industrial Marketing Management (2022) Vol. 105, pp. 1-17
Closed Access | Times Cited: 14
Customer participation in manufacturing firms’ new service development: the moderating role of CRM technology
Todd Morgan, Wesley Friske, Marko Kohtamäki, et al.
Journal of Business and Industrial Marketing (2023) Vol. 39, Iss. 4, pp. 857-870
Closed Access | Times Cited: 7
Proposing a sales performance motivational framework for B2B sellers in services firms
Rocío Rodriguez, Mornay Roberts-Lombard, Nils M. Høgevold, et al.
European Research on Management and Business Economics (2024) Vol. 30, Iss. 1, pp. 100235-100235
Open Access | Times Cited: 2
Unveiling the effects of livestream studio environment design on sales performance: A machine learning exploration
Lintong Han, Jiaming Fang, Qiqi Zheng, et al.
Industrial Marketing Management (2024) Vol. 117, pp. 161-172
Closed Access | Times Cited: 2
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