OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!
If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.
Requested Article:
How can non-fungible tokens bring value to brands
Anatoli Colicev
International Journal of Research in Marketing (2022) Vol. 40, Iss. 1, pp. 30-37
Open Access | Times Cited: 91
Anatoli Colicev
International Journal of Research in Marketing (2022) Vol. 40, Iss. 1, pp. 30-37
Open Access | Times Cited: 91
Showing 1-25 of 91 citing articles:
Blockchain meets marketing: Opportunities, threats, and avenues for future research
Renana Peres, Martin Schreier, David A. Schweidel, et al.
International Journal of Research in Marketing (2022) Vol. 40, Iss. 1, pp. 1-11
Closed Access | Times Cited: 123
Renana Peres, Martin Schreier, David A. Schweidel, et al.
International Journal of Research in Marketing (2022) Vol. 40, Iss. 1, pp. 1-11
Closed Access | Times Cited: 123
Building brand engagement in metaverse commerce: The role of branded non-fungible tokens (BNFTs)
Crystal T. Lee, Tzu-Ya Ho, Hong-Hao Xie
Electronic Commerce Research and Applications (2023) Vol. 58, pp. 101248-101248
Closed Access | Times Cited: 77
Crystal T. Lee, Tzu-Ya Ho, Hong-Hao Xie
Electronic Commerce Research and Applications (2023) Vol. 58, pp. 101248-101248
Closed Access | Times Cited: 77
Resistance to innovation: A dynamic capability model based enquiry into retailers’ resistance to blockchain adaptation
Yogesh K. Dwivedi, Janarthanan Balakrishnan, Ronnie Das, et al.
Journal of Business Research (2023) Vol. 157, pp. 113632-113632
Open Access | Times Cited: 54
Yogesh K. Dwivedi, Janarthanan Balakrishnan, Ronnie Das, et al.
Journal of Business Research (2023) Vol. 157, pp. 113632-113632
Open Access | Times Cited: 54
What makes NFTs valuable to consumers? Perceived value drivers associated with NFTs liking, purchasing, and holding
Tuba Yılmaz, Sofie Sagfossen, Carlos Velasco
Journal of Business Research (2023) Vol. 165, pp. 114056-114056
Closed Access | Times Cited: 46
Tuba Yılmaz, Sofie Sagfossen, Carlos Velasco
Journal of Business Research (2023) Vol. 165, pp. 114056-114056
Closed Access | Times Cited: 46
Virtual luxury in the metaverse: NFT-enabled value recreation in luxury brands
Wuxia Bao, Liselot Hudders, Shubin Yu, et al.
International Journal of Research in Marketing (2024)
Closed Access | Times Cited: 22
Wuxia Bao, Liselot Hudders, Shubin Yu, et al.
International Journal of Research in Marketing (2024)
Closed Access | Times Cited: 22
Blockchain technology for creative industries: Current state and research opportunities
Nikhil Malik, Yanhao Wei, Gil Appel, et al.
International Journal of Research in Marketing (2022) Vol. 40, Iss. 1, pp. 38-48
Closed Access | Times Cited: 68
Nikhil Malik, Yanhao Wei, Gil Appel, et al.
International Journal of Research in Marketing (2022) Vol. 40, Iss. 1, pp. 38-48
Closed Access | Times Cited: 68
Cryptopricing: Whence comes the value for cryptocurrencies and NFTs?
Z. John Zhang
International Journal of Research in Marketing (2022) Vol. 40, Iss. 1, pp. 22-29
Closed Access | Times Cited: 54
Z. John Zhang
International Journal of Research in Marketing (2022) Vol. 40, Iss. 1, pp. 22-29
Closed Access | Times Cited: 54
Probably something: a multi-layer taxonomy of non-fungible tokens
Eduard Hartwich, Philipp Ollig, Gilbert Fridgen, et al.
Internet Research (2023) Vol. 34, Iss. 1, pp. 216-238
Open Access | Times Cited: 39
Eduard Hartwich, Philipp Ollig, Gilbert Fridgen, et al.
Internet Research (2023) Vol. 34, Iss. 1, pp. 216-238
Open Access | Times Cited: 39
Sybil in the Haystack: A Comprehensive Review of Blockchain Consensus Mechanisms in Search of Strong Sybil Attack Resistance
Moritz Platt, Peter McBurney
Algorithms (2023) Vol. 16, Iss. 1, pp. 34-34
Open Access | Times Cited: 33
Moritz Platt, Peter McBurney
Algorithms (2023) Vol. 16, Iss. 1, pp. 34-34
Open Access | Times Cited: 33
Luxury fashion brands at the gates of the Web 3.0: An analysis of early experimentations with NFTs and the metaverse
Gabriele Murtas, Giuseppe Pedeliento, Federico Mangiò
Journal of Global Fashion Marketing (2023) Vol. 15, Iss. 1, pp. 90-114
Closed Access | Times Cited: 31
Gabriele Murtas, Giuseppe Pedeliento, Federico Mangiò
Journal of Global Fashion Marketing (2023) Vol. 15, Iss. 1, pp. 90-114
Closed Access | Times Cited: 31
Why airdrop cryptocurrency tokens?
Darcy W E Allen, Chris Berg, Aaron M. Lane
Journal of Business Research (2023) Vol. 163, pp. 113945-113945
Open Access | Times Cited: 24
Darcy W E Allen, Chris Berg, Aaron M. Lane
Journal of Business Research (2023) Vol. 163, pp. 113945-113945
Open Access | Times Cited: 24
Deciphering the world of NFTs: a scholarly review of trends, challenges, and opportunities
Muneer M. Alshater, Nohade Nasrallah, Rim El Khoury, et al.
Electronic Commerce Research (2024)
Closed Access | Times Cited: 9
Muneer M. Alshater, Nohade Nasrallah, Rim El Khoury, et al.
Electronic Commerce Research (2024)
Closed Access | Times Cited: 9
What's behind the jpg? Understanding consumer adoption of non‐fungible tokens
Elías Vega, Carmen Camarero Izquierdo
International Journal of Consumer Studies (2024) Vol. 48, Iss. 2
Open Access | Times Cited: 8
Elías Vega, Carmen Camarero Izquierdo
International Journal of Consumer Studies (2024) Vol. 48, Iss. 2
Open Access | Times Cited: 8
Non-fungible tokens in retailing: Sources of value and strategic implications
Martin P. Fritze, Cait Lamberton, Stefano Puntoni
Journal of Retailing (2025)
Open Access | Times Cited: 1
Martin P. Fritze, Cait Lamberton, Stefano Puntoni
Journal of Retailing (2025)
Open Access | Times Cited: 1
Understanding non-fungible tokens (NFTs): insights on consumption practices and a research agenda
Rami Alkhudary, Bertrand Belvaux, Nathalie Guibert
Marketing Letters (2022) Vol. 34, Iss. 2, pp. 321-336
Closed Access | Times Cited: 35
Rami Alkhudary, Bertrand Belvaux, Nathalie Guibert
Marketing Letters (2022) Vol. 34, Iss. 2, pp. 321-336
Closed Access | Times Cited: 35
Blockchain-enabled advances (BEAs): Implications for consumers and brands
Tuuli Hakkarainen, Anatoli Colicev
Journal of Business Research (2023) Vol. 160, pp. 113763-113763
Open Access | Times Cited: 22
Tuuli Hakkarainen, Anatoli Colicev
Journal of Business Research (2023) Vol. 160, pp. 113763-113763
Open Access | Times Cited: 22
Determinants of the purchase intention of non‐fungible token collectibles
Marius Arved Fortagne, Bettina Lis
Journal of Consumer Behaviour (2023) Vol. 23, Iss. 2, pp. 1032-1049
Open Access | Times Cited: 21
Marius Arved Fortagne, Bettina Lis
Journal of Consumer Behaviour (2023) Vol. 23, Iss. 2, pp. 1032-1049
Open Access | Times Cited: 21
Unlocking the Power of Non-Fungible Token (NFT) Marketing: How NFT Perceptions Foster Brand Loyalty and Purchase Intention among Millennials and Gen-Z
Quan Xie, Sidharth Muralidharan, Steven M. Edwards, et al.
Journal of Interactive Advertising (2023) Vol. 23, Iss. 4, pp. 356-373
Closed Access | Times Cited: 16
Quan Xie, Sidharth Muralidharan, Steven M. Edwards, et al.
Journal of Interactive Advertising (2023) Vol. 23, Iss. 4, pp. 356-373
Closed Access | Times Cited: 16
BEHIND THE BUBBLE: EXPLORING THE MOTIVATIONS OF NFT BUYERS
Paul Griffiths, Carlos J. Costa, Nuno Fernandes Crespo
Computers in Human Behavior (2024) Vol. 158, pp. 108307-108307
Open Access | Times Cited: 7
Paul Griffiths, Carlos J. Costa, Nuno Fernandes Crespo
Computers in Human Behavior (2024) Vol. 158, pp. 108307-108307
Open Access | Times Cited: 7
Guest editorial: A blockchain-based approach to marketing in the sharing economy
Teck Ming Tan, Jari Salo, Thomas G. Brashear Alejandro, et al.
Journal of Business Research (2024) Vol. 177, pp. 114639-114639
Open Access | Times Cited: 6
Teck Ming Tan, Jari Salo, Thomas G. Brashear Alejandro, et al.
Journal of Business Research (2024) Vol. 177, pp. 114639-114639
Open Access | Times Cited: 6
Marketing without trust? – Blockchain technologies in the sharing economy as assemblage and pharmakon
Paul Haynes, Joel Hietanen
Journal of Business Research (2023) Vol. 163, pp. 113940-113940
Open Access | Times Cited: 16
Paul Haynes, Joel Hietanen
Journal of Business Research (2023) Vol. 163, pp. 113940-113940
Open Access | Times Cited: 16
Why do people buy virtual clothes?
Insaf Khelladi, Catherine Lejealle, Saeedeh Rezaee Vessal, et al.
Journal of Consumer Behaviour (2023) Vol. 23, Iss. 3, pp. 1389-1405
Closed Access | Times Cited: 15
Insaf Khelladi, Catherine Lejealle, Saeedeh Rezaee Vessal, et al.
Journal of Consumer Behaviour (2023) Vol. 23, Iss. 3, pp. 1389-1405
Closed Access | Times Cited: 15
Enhancing Digital Advertising with Blockchain Technology
Valerio Stallone, Martin Wetzels, Dominik Mahr, et al.
Journal of Interactive Marketing (2023) Vol. 59, Iss. 1, pp. 76-98
Open Access | Times Cited: 14
Valerio Stallone, Martin Wetzels, Dominik Mahr, et al.
Journal of Interactive Marketing (2023) Vol. 59, Iss. 1, pp. 76-98
Open Access | Times Cited: 14
Quantum and AI-based uncertainties for impact-relation map of multidimensional NFT investment decisions
Hasan Dınçer, Serhat Yüksel, Jaehyung An, et al.
Finance research letters (2024) Vol. 66, pp. 105723-105723
Closed Access | Times Cited: 5
Hasan Dınçer, Serhat Yüksel, Jaehyung An, et al.
Finance research letters (2024) Vol. 66, pp. 105723-105723
Closed Access | Times Cited: 5
Designing Distributed Ledger technologies, like Blockchain, for advertising markets
Mingyu Joo, Seung Hyun Kim, Anindya Ghose, et al.
International Journal of Research in Marketing (2022) Vol. 40, Iss. 1, pp. 12-21
Closed Access | Times Cited: 22
Mingyu Joo, Seung Hyun Kim, Anindya Ghose, et al.
International Journal of Research in Marketing (2022) Vol. 40, Iss. 1, pp. 12-21
Closed Access | Times Cited: 22
