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OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Crypto-marketing: how non-fungible tokens (NFTs) challenge traditional marketing
Reto Hofstetter, Emanuel de Bellis, Leif Brandes, et al.
Marketing Letters (2022) Vol. 33, Iss. 4, pp. 705-711
Open Access | Times Cited: 86

Showing 1-25 of 86 citing articles:

Metaverse marketing: How the metaverse will shape the future of consumer research and practice
Yogesh K. Dwivedi, Laurie Hughes, Yichuan Wang, et al.
Psychology and Marketing (2022) Vol. 40, Iss. 4, pp. 750-776
Open Access | Times Cited: 526
Money, possessions, and ownership in the Metaverse: NFTs, cryptocurrencies, Web3 and Wild Markets
Russell W. Belk, Mariam Humayun, Myriam Brouard
Journal of Business Research (2022) Vol. 153, pp. 198-205
Closed Access | Times Cited: 306
The Metaverse: A new digital frontier for consumer behavior
Rhonda Hadi, Shiri Melumad, Eric S. Park
Journal of Consumer Psychology (2023) Vol. 34, Iss. 1, pp. 142-166
Open Access | Times Cited: 198
Exploring the Darkverse: A Multi-Perspective Analysis of the Negative Societal Impacts of the Metaverse
Yogesh K. Dwivedi, Nir Kshetri, Laurie Hughes, et al.
Information Systems Frontiers (2023) Vol. 25, Iss. 5, pp. 2071-2114
Open Access | Times Cited: 115
How can non-fungible tokens bring value to brands
Anatoli Colicev
International Journal of Research in Marketing (2022) Vol. 40, Iss. 1, pp. 30-37
Open Access | Times Cited: 91
Building brand engagement in metaverse commerce: The role of branded non-fungible tokens (BNFTs)
Crystal T. Lee, Tzu-Ya Ho, Hong-Hao Xie
Electronic Commerce Research and Applications (2023) Vol. 58, pp. 101248-101248
Closed Access | Times Cited: 77
What makes NFTs valuable to consumers? Perceived value drivers associated with NFTs liking, purchasing, and holding
Tuba Yılmaz, Sofie Sagfossen, Carlos Velasco
Journal of Business Research (2023) Vol. 165, pp. 114056-114056
Closed Access | Times Cited: 46
Augmented reality marketing and consumer‒brand relationships: How closeness drives brand love
Philipp A. Rauschnabel, Verena Hüttl‐Maack, Aaron Ahuvia, et al.
Psychology and Marketing (2024) Vol. 41, Iss. 4, pp. 819-837
Open Access | Times Cited: 28
Beyond Scarcity: A Social Value-Based Lens for NFT Pricing
Reto Hofstetter, Martin P. Fritze, Cait Lamberton
Journal of Consumer Research (2024) Vol. 51, Iss. 1, pp. 140-150
Open Access | Times Cited: 18
The Genesis Effect: Digital Goods in the Metaverse
Haiyang Yang
Journal of Consumer Research (2024) Vol. 51, Iss. 1, pp. 129-139
Open Access | Times Cited: 16
Educational Applications of Non-Fungible Token (NFT)
Chih‐Hung Wu, Chien‐Yu Liu
Sustainability (2022) Vol. 15, Iss. 1, pp. 7-7
Open Access | Times Cited: 41
Probably something: a multi-layer taxonomy of non-fungible tokens
Eduard Hartwich, Philipp Ollig, Gilbert Fridgen, et al.
Internet Research (2023) Vol. 34, Iss. 1, pp. 216-238
Open Access | Times Cited: 39
Luxury fashion brands at the gates of the Web 3.0: An analysis of early experimentations with NFTs and the metaverse
Gabriele Murtas, Giuseppe Pedeliento, Federico Mangiò
Journal of Global Fashion Marketing (2023) Vol. 15, Iss. 1, pp. 90-114
Closed Access | Times Cited: 31
Blockchain-Based New Business Models: A Systematic Review
Hamed Taherdoost, Mitra Madanchian
Electronics (2023) Vol. 12, Iss. 6, pp. 1479-1479
Open Access | Times Cited: 24
Why airdrop cryptocurrency tokens?
Darcy W E Allen, Chris Berg, Aaron M. Lane
Journal of Business Research (2023) Vol. 163, pp. 113945-113945
Open Access | Times Cited: 24
Virtual Influencers versus Real Influencers Advertising in the Metaverse, Understanding the Perceptions, and Interactions with Users
Marie Haikel-Elsabeh
Journal of Current Issues & Research in Advertising (2023) Vol. 44, Iss. 3, pp. 252-273
Closed Access | Times Cited: 24
The effects of non-fungible token platform affordances on customer loyalty: A Buyer–Creator duality perspective
Crystal T. Lee, Yung‐Cheng Shen, Zimo Li, et al.
Computers in Human Behavior (2023) Vol. 151, pp. 108013-108013
Closed Access | Times Cited: 23
Marketing beyond reality: a systematic literature review on metaverse
Sakshi Yadav, Shivendra Kumar Pandey, Dheeraj Sharma
Management Research Review (2024) Vol. 47, Iss. 7, pp. 1029-1051
Closed Access | Times Cited: 13
Deciphering the world of NFTs: a scholarly review of trends, challenges, and opportunities
Muneer M. Alshater, Nohade Nasrallah, Rim El Khoury, et al.
Electronic Commerce Research (2024)
Closed Access | Times Cited: 9
Breaking into the black box of consumers’ perceptions on metaverse commerce: An integrated model of UTAUT 2 and dual-factor theory
Ahmad Samed Al‐Adwan, Rana Muhammad Sohail Jafar, Dan‐Andrei Sitar‐Tăut
Asia Pacific Management Review (2024)
Open Access | Times Cited: 9
What's behind the jpg? Understanding consumer adoption of non‐fungible tokens
Elías Vega, Carmen Camarero Izquierdo
International Journal of Consumer Studies (2024) Vol. 48, Iss. 2
Open Access | Times Cited: 8
A nascent market for digital assets: Exploration of consumer value of NFTs
Tatiana Zalan, Élissar Toufaily
Digital Business (2024) Vol. 4, Iss. 2, pp. 100084-100084
Open Access | Times Cited: 8
Non-fungible tokens in retailing: Sources of value and strategic implications
Martin P. Fritze, Cait Lamberton, Stefano Puntoni
Journal of Retailing (2025)
Open Access | Times Cited: 1
Blockchain-enabled advances (BEAs): Implications for consumers and brands
Tuuli Hakkarainen, Anatoli Colicev
Journal of Business Research (2023) Vol. 160, pp. 113763-113763
Open Access | Times Cited: 22
Unlocking the Power of Non-Fungible Token (NFT) Marketing: How NFT Perceptions Foster Brand Loyalty and Purchase Intention among Millennials and Gen-Z
Quan Xie, Sidharth Muralidharan, Steven M. Edwards, et al.
Journal of Interactive Advertising (2023) Vol. 23, Iss. 4, pp. 356-373
Closed Access | Times Cited: 16
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