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OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Augmented reality filters on social media. Analyzing the drivers of playability based on uses and gratifications theory
Sergio Ibáñez‐Sánchez, Carlos Orús, Carlos Flavián
Psychology and Marketing (2022) Vol. 39, Iss. 3, pp. 559-578
Open Access | Times Cited: 106

Showing 1-25 of 106 citing articles:

NFT luxury brand marketing in the metaverse: Leveraging blockchain‐certified NFTs to drive consumer behavior
Eunyoung Sung, Ohbyung Kwon, Kwonsang Sohn
Psychology and Marketing (2023) Vol. 40, Iss. 11, pp. 2306-2325
Open Access | Times Cited: 99
Brands are calling your AVATAR in Metaverse–A study to explore XR‐based gamification marketing activities & consumer‐based brand equity in virtual world
Vikas Arya, Rachita Sambyal, Anshuman Sharma, et al.
Journal of Consumer Behaviour (2023) Vol. 23, Iss. 2, pp. 556-585
Open Access | Times Cited: 88
Storytelling and user experience in the cultural metaverse
Shuran Yang
Heliyon (2023) Vol. 9, Iss. 4, pp. e14759-e14759
Open Access | Times Cited: 58
Over-the-top (OTT) retailing in the post pandemic world. Unveiling consumer drivers and barriers using a qualitative study
Reeti Agarwal, Ankit Mehrotra, Veenu Sharma, et al.
Journal of Retailing and Consumer Services (2023) Vol. 75, pp. 103529-103529
Closed Access | Times Cited: 40
ARvolution: Decoding consumer motivation and value dimensions in augmented reality
Carsten D. Schultz, Harish Kumar
Journal of Retailing and Consumer Services (2024) Vol. 78, pp. 103701-103701
Open Access | Times Cited: 37
Augmented reality marketing and consumer‒brand relationships: How closeness drives brand love
Philipp A. Rauschnabel, Verena Hüttl‐Maack, Aaron Ahuvia, et al.
Psychology and Marketing (2024) Vol. 41, Iss. 4, pp. 819-837
Open Access | Times Cited: 24
Nitty-gritties of customer experience in metaverse retailing
Ankit Mehrotra, Reeti Agarwal, Ashraf Khalil, et al.
Journal of Retailing and Consumer Services (2024) Vol. 79, pp. 103876-103876
Closed Access | Times Cited: 22
Why do people use Metaverse? A uses and gratification theory perspective
Heeseung Yu
Telematics and Informatics (2024) Vol. 89, pp. 102110-102110
Closed Access | Times Cited: 18
Uses and gratifications of metaverse: understanding the user adoption factors through a mixed method approach
Thamaraiselvan Natarajan, P. Pragha, Krantiraditya Dhalmahapatra
Asia Pacific Journal of Marketing and Logistics (2024)
Closed Access | Times Cited: 18
Product purchase or gift-giving? An investigation of different viewer-streamer interaction strategies in tourism live streaming
Shixuan Fu, Xiaojiang Zheng, Tingting Hou, et al.
Tourism Management Perspectives (2024) Vol. 51, pp. 101219-101219
Closed Access | Times Cited: 14
Role of artificial intelligence in marketing strategies and performance
Chih‐Wen Wu, Abel Monfort
Psychology and Marketing (2022) Vol. 40, Iss. 3, pp. 484-496
Closed Access | Times Cited: 62
Social media in marketing research: Theoretical bases, methodological aspects, and thematic focus
Fangfang Li, Jorma Larimo, Leonidas C. Leonidou
Psychology and Marketing (2022) Vol. 40, Iss. 1, pp. 124-145
Open Access | Times Cited: 59
A story to sell: The influence of storytelling on consumers' purchasing behavior
João Ricardo de Oliveira Júnior, Ricardo Limongi, Weng Marc Lim, et al.
Psychology and Marketing (2022) Vol. 40, Iss. 2, pp. 239-261
Closed Access | Times Cited: 59
Disrupting marketing realities: A research agenda for investigating the psychological mechanisms of next‐generation experiences with reality‐enhancing technologies
Tim Hilken, Debbie Keeling, Mathew Chylinski, et al.
Psychology and Marketing (2022) Vol. 39, Iss. 8, pp. 1660-1671
Open Access | Times Cited: 46
Context in augmented reality marketing: Does the place of use matter?
S. Au, Philipp A. Rauschnabel, Reto Felix, et al.
Psychology and Marketing (2023) Vol. 40, Iss. 11, pp. 2447-2463
Open Access | Times Cited: 38
The role of time convenience and (anticipated) emotions in AR mobile retailing application adoption
Gaukhar Chekembayeva, Marion Garaus, Orsolya Schmidt
Journal of Retailing and Consumer Services (2023) Vol. 72, pp. 103260-103260
Open Access | Times Cited: 35
Augmented reality in marketing: Conceptualization and systematic review
Elodie Massa, Riadh Ladhari
International Journal of Consumer Studies (2023) Vol. 47, Iss. 6, pp. 2335-2366
Closed Access | Times Cited: 34
Sustainable Marketing and the Role of Social Media: An Experimental Study Using Natural Language Processing (NLP)
Ganesh Dash, Chetan Sharma, Shamneesh Sharma
Sustainability (2023) Vol. 15, Iss. 6, pp. 5443-5443
Open Access | Times Cited: 33
Advancing tourism recovery through virtual tourism marketing: an integrated approach of uses and gratifications theory and attachment to VR
Lili Geng, Yufei Li, Yuanyuan Zhang, et al.
Current Issues in Tourism (2023) Vol. 27, Iss. 2, pp. 234-250
Closed Access | Times Cited: 32
Influence of social augmented reality app usage on customer relationships and continuance intention: The role of shared social experience
Kaiyu Wang, Abdul R. Ashraf, Narongsak Thongpapanl, et al.
Journal of Business Research (2023) Vol. 166, pp. 114092-114092
Closed Access | Times Cited: 28
The role of emotions in augmented reality
Pei‐Shan Soon, Weng Marc Lim, Sanjaya Singh Gaur
Psychology and Marketing (2023) Vol. 40, Iss. 11, pp. 2387-2412
Open Access | Times Cited: 25
The 4C framework: Towards a holistic understanding of consumer engagement with augmented reality
Philipp A. Rauschnabel, Reto Felix, Jonas Heller, et al.
Computers in Human Behavior (2023) Vol. 154, pp. 108105-108105
Open Access | Times Cited: 24
Esports as playful consumption experiences: Examining the antecedents and consequences of game engagement
Amir Zaib Abbasi, Nasser Alqahtani, Rodoula H. Tsiotsou, et al.
Telematics and Informatics (2023) Vol. 77, pp. 101937-101937
Closed Access | Times Cited: 22
Unlocking Trust Dynamics: An Exploration of Playfulness, Expertise, and Consumer Behavior in Virtual Influencer Marketing
Jihye Kim, Minseong Kim, Sae-Mi Lee
International Journal of Human-Computer Interaction (2024), pp. 1-13
Closed Access | Times Cited: 14
Digital photo hoarding in online retail context. An in-depth qualitative investigation of retail consumers
Reeti Agarwal, Ankit Mehrotra, Manoj Pant, et al.
Journal of Retailing and Consumer Services (2024) Vol. 78, pp. 103729-103729
Closed Access | Times Cited: 10
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