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OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

On Brands and Word of Mouth
Mitchell J. Lovett, Renana Peres, Ron Shachar
Journal of Marketing Research (2013) Vol. 50, Iss. 4, pp. 427-444
Closed Access | Times Cited: 413

Showing 26-50 of 413 citing articles:

Valuable Virality
Ezgi Akpınar, Jonah Berger
Journal of Marketing Research (2016) Vol. 54, Iss. 2, pp. 318-330
Open Access | Times Cited: 197
Linking pop-up brand stores to brand experience and word of mouth: The case of luxury retail
Jan F. Klein, Tomas Falk, Franz-Rudolf Esch, et al.
Journal of Business Research (2016) Vol. 69, Iss. 12, pp. 5761-5767
Closed Access | Times Cited: 192
Mobile Advertising: A Framework and Research Agenda
Dhruv Grewal, Yakov Bart, Martin Spann, et al.
(2015)
Closed Access | Times Cited: 179
Why do people use and recommend m-wallets?
Puneet Kaur, Amandeep Dhir, Rahul Bodhi, et al.
Journal of Retailing and Consumer Services (2020) Vol. 56, pp. 102091-102091
Open Access | Times Cited: 165
In pursuit of an effective B2B digital marketing strategy in an emerging market
Valter Afonso Vieira, Marcos Inácio Severo de Almeida, Raj Agnihotri, et al.
Journal of the Academy of Marketing Science (2019) Vol. 47, Iss. 6, pp. 1085-1108
Closed Access | Times Cited: 158
Real-Time Brand Reputation Tracking Using Social Media
Roland T. Rust, William Rand, Ming‐Hui Huang, et al.
Journal of Marketing (2021) Vol. 85, Iss. 4, pp. 21-43
Open Access | Times Cited: 121
Intrinsic motivation of luxury consumers in an emerging market
Shadma Shahid, Justin Paul
Journal of Retailing and Consumer Services (2021) Vol. 61, pp. 102531-102531
Closed Access | Times Cited: 105
Brand image and equity: the mediating role of brand equity drivers and moderating effects of product type and word of mouth
Amin Ansary, Nik Mohd Hazrul Nik Hashim
Review of Managerial Science (2017) Vol. 12, Iss. 4, pp. 969-1002
Closed Access | Times Cited: 159
Information dissemination via electronic word-of-mouth: Good news travels fast, bad news travels faster!
Jacob Hornik, Rinat Shaanan Satchi, Ludovica Cesareo, et al.
Computers in Human Behavior (2015) Vol. 45, pp. 273-280
Closed Access | Times Cited: 154
The differential impact of brand loyalty on traditional and online word of mouth: The moderating roles of self-brand connection and the desire to help the brand
Jiska Eelen, Peren Özturan, Peeter W.J. Verlegh
International Journal of Research in Marketing (2017) Vol. 34, Iss. 4, pp. 872-891
Open Access | Times Cited: 154
The Role of Paid, Earned, and Owned Media in Building Entertainment Brands: Reminding, Informing, and Enhancing Enjoyment
Mitchell J. Lovett, Richard Staelin
Marketing Science (2016) Vol. 35, Iss. 1, pp. 142-157
Closed Access | Times Cited: 143
What makes users share content on facebook? Compatibility among psychological incentive, social capital focus, and content type
Pei-Wen Fu, Chi‐Cheng Wu, Yung-Jan Cho
Computers in Human Behavior (2016) Vol. 67, pp. 23-32
Closed Access | Times Cited: 136
eWOM persuasiveness: do eWOM platforms and product type matter?
Wen-Chin Tsao, Ming-Tsang Hsieh
Electronic Commerce Research (2015) Vol. 15, Iss. 4, pp. 509-541
Closed Access | Times Cited: 135
The Visual Asymmetry Effect: An Interplay of Logo Design and Brand Personality on Brand Equity
Jonathan Luffarelli, Antonios Stamatogiannakis, Haiyang Yang
Journal of Marketing Research (2018) Vol. 56, Iss. 1, pp. 89-103
Open Access | Times Cited: 134
Online Influence Maximization
Siyu Lei, Silviu Maniu, Luyi Mo, et al.
(2015)
Open Access | Times Cited: 121
Social media, customer engagement and advocacy
C.M. Sashi, Gina Brynildsen, Anil Bilgihan
International Journal of Contemporary Hospitality Management (2019) Vol. 31, Iss. 3, pp. 1247-1272
Closed Access | Times Cited: 119
The power of the “like” button: The impact of social media on box office
Chao Ding, Hsing Kenneth Cheng, Yang Duan, et al.
Decision Support Systems (2016) Vol. 94, pp. 77-84
Open Access | Times Cited: 116
Tourism Ethnocentrism and Its Effects on Tourist and Resident Behavior
Florian Köck, Alexander Josiassen, A. George Assaf, et al.
Journal of Travel Research (2018) Vol. 58, Iss. 3, pp. 427-439
Open Access | Times Cited: 114
Factors affecting consumer engagement on online social networks: self-congruity, brand attachment, and self-extension tendency
Fazlul K. Rabbanee, Rajat Roy, Mark T. Spence
European Journal of Marketing (2020) Vol. 54, Iss. 6, pp. 1407-1431
Open Access | Times Cited: 113
Spillover Effects in Seeded Word-of-Mouth Marketing Campaigns
Inyoung Chae, Andrew T. Stephen, Yakov Bart, et al.
Marketing Science (2016) Vol. 36, Iss. 1, pp. 89-104
Closed Access | Times Cited: 107
Effects of experiential motivation and customer engagement on customer value creation: Analysis of psychological process in the experience-based retail environment
Myoung-a An, Sang-Lin Han
Journal of Business Research (2020) Vol. 120, pp. 389-397
Closed Access | Times Cited: 106
Too good to be true: the role of online reviews’ features in probability to buy
Ewa Masłowska, Edward C. Malthouse, Stefan F. Bernritter
International Journal of Advertising (2016) Vol. 36, Iss. 1, pp. 142-163
Closed Access | Times Cited: 103
The Impact of Power on Service Customers’ Willingness to Post Online Reviews
Laurie Wu, Anna S. Mattila, Chen-Ya Wang, et al.
Journal of Service Research (2016) Vol. 19, Iss. 2, pp. 224-238
Closed Access | Times Cited: 100
Narrative Transportation and Paratextual Features of Social Media in Viral Advertising
Yuri Seo, Xiaozhu Li, Yung Kyun Choi, et al.
Journal of Advertising (2018) Vol. 47, Iss. 1, pp. 83-95
Closed Access | Times Cited: 100
Using message strategy to drive consumer behavioral engagement on social media
Wondwesen Tafesse, Anders Hauge Wien
Journal of Consumer Marketing (2018) Vol. 35, Iss. 3, pp. 241-253
Closed Access | Times Cited: 99

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