
OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!
If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.
Requested Article:
Like it or not! Brand communication on social networking sites triggers consumer‐based brand equity
Vikas Arya, Justin Paul, Deepa Sethi
International Journal of Consumer Studies (2021) Vol. 46, Iss. 4, pp. 1381-1398
Closed Access | Times Cited: 75
Vikas Arya, Justin Paul, Deepa Sethi
International Journal of Consumer Studies (2021) Vol. 46, Iss. 4, pp. 1381-1398
Closed Access | Times Cited: 75
Showing 26-50 of 75 citing articles:
The virality of advertising content
Balpreet Kaur, Justin Paul, Rishi Raj Sharma
Journal of Research in Interactive Marketing (2022) Vol. 17, Iss. 3, pp. 374-397
Closed Access | Times Cited: 14
Balpreet Kaur, Justin Paul, Rishi Raj Sharma
Journal of Research in Interactive Marketing (2022) Vol. 17, Iss. 3, pp. 374-397
Closed Access | Times Cited: 14
MOBILE PAYMENT ADOPTION AMONG YOUTH: GENERATION Z AND DEVELOPING COUNTRY PERSPECTIVE
Sonal Purohit, Jaspreet Kaur, Shakti Chaturvedi
Journal of Content Community and Communication (2022), Iss. 8, pp. 194-209
Open Access | Times Cited: 13
Sonal Purohit, Jaspreet Kaur, Shakti Chaturvedi
Journal of Content Community and Communication (2022), Iss. 8, pp. 194-209
Open Access | Times Cited: 13
AN EMPIRICAL INVESTIGATION INTO WHY STARTUPS RESIST USE OF DIGITAL MARKETING
Jayanta Chakraborti, Anirban Dutta, Bhaswati Jana
Journal of Content Community and Communication (2022) Vol. 15, Iss. 8, pp. 69-83
Open Access | Times Cited: 13
Jayanta Chakraborti, Anirban Dutta, Bhaswati Jana
Journal of Content Community and Communication (2022) Vol. 15, Iss. 8, pp. 69-83
Open Access | Times Cited: 13
Exploring the Intellectual Structure of “Fear of Missing Out” Scholarship: Current Status and Future Potential
Fatih Çelik, Mehmet Ali Köseoğlu, Jon D. Elhai
International Journal of Human-Computer Interaction (2022) Vol. 39, Iss. 17, pp. 3406-3430
Closed Access | Times Cited: 12
Fatih Çelik, Mehmet Ali Köseoğlu, Jon D. Elhai
International Journal of Human-Computer Interaction (2022) Vol. 39, Iss. 17, pp. 3406-3430
Closed Access | Times Cited: 12
Brand trust and engagement in social commerce
Ajimon George, Ajay Joseph, Mathew Abraham, et al.
International Journal of Consumer Studies (2023) Vol. 47, Iss. 5, pp. 1791-1809
Closed Access | Times Cited: 7
Ajimon George, Ajay Joseph, Mathew Abraham, et al.
International Journal of Consumer Studies (2023) Vol. 47, Iss. 5, pp. 1791-1809
Closed Access | Times Cited: 7
Research on the Regulation of Algorithmic Price Discrimination Behaviour of E-Commerce Platform Based on Tripartite Evolutionary Game
LI Jian-jun, Xiaodi Xu, Yu Yang
Sustainability (2023) Vol. 15, Iss. 10, pp. 8294-8294
Open Access | Times Cited: 7
LI Jian-jun, Xiaodi Xu, Yu Yang
Sustainability (2023) Vol. 15, Iss. 10, pp. 8294-8294
Open Access | Times Cited: 7
When Social Media Influencer Endorsement Backfires: Unpacking Fallout From Explicit Endorsements Across Brand Equity Levels
Bobbie Rathjens, Wu Ai-Li, Lu Zhang, et al.
Journal of Hospitality & Tourism Research (2024) Vol. 48, Iss. 8, pp. 1467-1480
Closed Access | Times Cited: 2
Bobbie Rathjens, Wu Ai-Li, Lu Zhang, et al.
Journal of Hospitality & Tourism Research (2024) Vol. 48, Iss. 8, pp. 1467-1480
Closed Access | Times Cited: 2
Surviving and thriving through a crisis: a resiliency branding approach to transform airline industry
Mohsin Raza, Rimsha Khalid, Hassan Raza
Kybernetes (2023) Vol. 52, Iss. 7, pp. 2470-2487
Closed Access | Times Cited: 6
Mohsin Raza, Rimsha Khalid, Hassan Raza
Kybernetes (2023) Vol. 52, Iss. 7, pp. 2470-2487
Closed Access | Times Cited: 6
SOCIAL NETWORKS INFLUENCE IN CHOOSING A TOURIST DESTINATION
Ana Čuić Tanković, Ivana Bilić, Antonia Sohor
Journal of Content Community and Communication (2022) Vol. 15, Iss. 8, pp. 2-13
Open Access | Times Cited: 10
Ana Čuić Tanković, Ivana Bilić, Antonia Sohor
Journal of Content Community and Communication (2022) Vol. 15, Iss. 8, pp. 2-13
Open Access | Times Cited: 10
Discovering the Adoption of Eco-Friendly Furniture Among Chinese Customers
Jianchao Jin, Muhammad Rafiq, Naeem Hayat, et al.
Contributions to management science (2023), pp. 273-283
Closed Access | Times Cited: 5
Jianchao Jin, Muhammad Rafiq, Naeem Hayat, et al.
Contributions to management science (2023), pp. 273-283
Closed Access | Times Cited: 5
Gender and experience as moderators between talent management and turnover intention among faculty members in higher educational institutions in India
Dayana Amala Jothi Antony, Savarimuthu Arulandu, Satyanarayana Parayitam
The Learning Organization (2023)
Closed Access | Times Cited: 5
Dayana Amala Jothi Antony, Savarimuthu Arulandu, Satyanarayana Parayitam
The Learning Organization (2023)
Closed Access | Times Cited: 5
You ruined our love story, but I just cannot hate you—A moderation–mediation analysis of past experienced brand love and brand hate
Amélia Brandão, Bruno Ribeiro, Mahesh Gadekar
International Journal of Consumer Studies (2022) Vol. 47, Iss. 3, pp. 1126-1138
Closed Access | Times Cited: 8
Amélia Brandão, Bruno Ribeiro, Mahesh Gadekar
International Journal of Consumer Studies (2022) Vol. 47, Iss. 3, pp. 1126-1138
Closed Access | Times Cited: 8
How nostalgia in advertising increases brand love: a cross-country study
Silvia Grappi, Veronique Pauwels, Giuseppe Pedeliento, et al.
Journal of Product & Brand Management (2024) Vol. 33, Iss. 7, pp. 869-887
Closed Access | Times Cited: 1
Silvia Grappi, Veronique Pauwels, Giuseppe Pedeliento, et al.
Journal of Product & Brand Management (2024) Vol. 33, Iss. 7, pp. 869-887
Closed Access | Times Cited: 1
Unperplexing The Nexus Between E-Commerce Website Assistance and Online Brand Advocacy: Roles of Self-Presentation and Hedonic Value
Islam Elgammal, Kareem M. Selem, Mukaram Ali Khan, et al.
Journal of Organizational Computing and Electronic Commerce (2024), pp. 1-18
Closed Access | Times Cited: 1
Islam Elgammal, Kareem M. Selem, Mukaram Ali Khan, et al.
Journal of Organizational Computing and Electronic Commerce (2024), pp. 1-18
Closed Access | Times Cited: 1
Using Augmented Reality to Strengthen Consumer/Brand Relationships: The Case of Luxury Brands
Vikas Arya, Deepa Sethi, Linda D. Hollebeek
Journal of Consumer Behaviour (2024)
Closed Access | Times Cited: 1
Vikas Arya, Deepa Sethi, Linda D. Hollebeek
Journal of Consumer Behaviour (2024)
Closed Access | Times Cited: 1
Does character's gender matter in inspirational brand story? Exploring the moderating effect of gender role conformity
Xiang Chen, Cheng Lu Wang, Liying Zhou
International Journal of Consumer Studies (2023) Vol. 47, Iss. 5, pp. 1749-1757
Closed Access | Times Cited: 3
Xiang Chen, Cheng Lu Wang, Liying Zhou
International Journal of Consumer Studies (2023) Vol. 47, Iss. 5, pp. 1749-1757
Closed Access | Times Cited: 3
Does the world need to change its vaccine distribution strategy for COVID-19?
Rohit Sharma, Geetika Jain, Justin Paul
Technovation (2023) Vol. 126, pp. 102819-102819
Closed Access | Times Cited: 3
Rohit Sharma, Geetika Jain, Justin Paul
Technovation (2023) Vol. 126, pp. 102819-102819
Closed Access | Times Cited: 3
The Effect of E-WOM and Brand Image on Purchasing Decisions of Automotive Products: Mediating Role of Brand Trust
Cindy Novtantia Putri, Teddy Hikmat Fauzi
Jurnal Aplikasi Bisnis dan Manajemen (2023)
Open Access | Times Cited: 3
Cindy Novtantia Putri, Teddy Hikmat Fauzi
Jurnal Aplikasi Bisnis dan Manajemen (2023)
Open Access | Times Cited: 3
RETRACTED ARTICLE: The Role of the Internet of Things Content in Branding: A Framework Designed from the Technology Perspective
Wassan Abdullah Alkhowaiter
Journal of the Knowledge Economy (2023) Vol. 15, Iss. 2, pp. 9898-9898
Closed Access | Times Cited: 2
Wassan Abdullah Alkhowaiter
Journal of the Knowledge Economy (2023) Vol. 15, Iss. 2, pp. 9898-9898
Closed Access | Times Cited: 2
Digital Marketing: Develop the Scales for Measuring Brand Experience in the Digital Economy
Yubin Xie, Ronggang Zhou, Xiaorui Wang, et al.
Lecture notes in computer science (2023), pp. 550-562
Closed Access | Times Cited: 2
Yubin Xie, Ronggang Zhou, Xiaorui Wang, et al.
Lecture notes in computer science (2023), pp. 550-562
Closed Access | Times Cited: 2
Destination branding as new tool for economic development: a qualitative approach with reference to Jaunsar Bawar Region, Uttarakhand
Himanshu Chauhan, Vijay Kumar Jain, Hemraj Verma
International Journal of Spa and Wellness (2022) Vol. 6, Iss. 1, pp. 109-130
Closed Access | Times Cited: 3
Himanshu Chauhan, Vijay Kumar Jain, Hemraj Verma
International Journal of Spa and Wellness (2022) Vol. 6, Iss. 1, pp. 109-130
Closed Access | Times Cited: 3
USING ONE-STOP E-COMMERCE PLATFORMS FOR BABY PRODUCT PURCHASES: INSIGHTS ON GENERATION Y IN MALAYSIA
Lim Jo Ann, Shuhaida Md Noor
Journal of Content Community and Communication (2022) Vol. 15, Iss. 8, pp. 84-99
Open Access | Times Cited: 3
Lim Jo Ann, Shuhaida Md Noor
Journal of Content Community and Communication (2022) Vol. 15, Iss. 8, pp. 84-99
Open Access | Times Cited: 3
PREDICTING SELFIE-POSTING BEHAVIOR THROUGH SELF-ESTEEM, NARCISSISM AND EXHIBITIONISM AMONG INDIAN YOUNG YOUTH
Jamal Abdul Nasir Ansari, Mohd Azhar
Journal of Content Community and Communication (2022) Vol. 15, Iss. 8, pp. 14-31
Open Access | Times Cited: 3
Jamal Abdul Nasir Ansari, Mohd Azhar
Journal of Content Community and Communication (2022) Vol. 15, Iss. 8, pp. 14-31
Open Access | Times Cited: 3
Student Engagement and Academic Achievement as Precursors to Knowledge Management: Dynamics of Post COVID Offline Classroom Student Engagement and Achievement
Manmeet Bali Nag, Firdous Ahmad Malik, Shajara Ul‐Durar, et al.
Journal of Content Community and Communication (2022) Vol. 16, Iss. 8, pp. 54-62
Open Access | Times Cited: 3
Manmeet Bali Nag, Firdous Ahmad Malik, Shajara Ul‐Durar, et al.
Journal of Content Community and Communication (2022) Vol. 16, Iss. 8, pp. 54-62
Open Access | Times Cited: 3
Evaluating Young Consumers’ Perception of Online Shopping Convenience
Anindita Chakraborty
International Journal of Science and Business (2024) Vol. 32, Iss. 1, pp. 74-86
Open Access
Anindita Chakraborty
International Journal of Science and Business (2024) Vol. 32, Iss. 1, pp. 74-86
Open Access